New Report: Is Your Company Making Self-Service A Priority?

Want to know a paradigm that has always been false, but many people believe it? Organizations are battling each other to deliver the best customer experience for the right customer at the right time in the right channel. Customer service and customer engagement now play key roles in digital transformation strategy. However, leaders often stigmatize customer service or customer care as a cost center. This paradigm is false. Who created this paradigm should have their sanity checked. It makes no sense at all. Unless of course, a company is doing a poor job of customer service and customer experience.

Savvy managers understand the value of great customer service and experiences. Top notch self- service is a key part of excellence in customer experience. New channels such as text and social media have now surpassed the phone for the first time in history, showing how channels to the customer must be ubiquitous.

This report looks at the nine pillars for successful customer self-service include:

nine pillars of customer self service natalie petouhoff @drnatalie

Some of the benefits of providing excellent customer self-service are:

• Reducing the cost to serve customers through the deflection of issues from the content center

• Helping customers to obtain information quickly and easily on any device,
anywhere, anytime

• Delivering unique, personalized, seamless, consistent, self-service customer experiences via many channels

• Improving consistency of answers and increasing first contact resolution rates and customer satisfaction and loyalty

• Increasing positive word of mouth, earned media exposure and likelihood of recommendations about products and services to friends and family members and

• Reducing risks, fraud and mistakes and improving compliance.

For more information about this report, you can find it here.

@drnatalie petouhoff

VP and Principal Analyst, Constellation Research

Covering Customer Service, Customer Experience and Customer Self-Service

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Announcements at JiveWorld16

As part of the product keynote sessions Jive is unveiled the next generation of interactive intranet and customer communities. In addition, Jive unveiled how the WorkHub and new Jive Identity Service will unite all aspects of a person’s business ecosystem – from colleagues across a company to individual teams, to external stakeholders such as customers and partners – all in one, seamless collaboration experience.

Jive announced enhancements to Jive’s Employee Engagement solution, Customer Engagement solution and Jive Chime.

For the Employee Engagement solution, Jive is announced the following enhancements:

  • Corporate communications bundle: Jive’s new, out-of-the-box solution for internal communications teams includes simplified content publishing capabilities for rich, beautiful blogs, images and videos, auto-subscribed targeted news streams, a configurable news page and personalized email digests to draw users into the community, as well as impact metrics for message reach and sentiment.
  • Mobile intranet enhancements: The latest update to Jive Daily encourages visual storytelling by allowing users to take or add a photo from their mobile devices and share it directly into their community. Other features added in today’s Jive Daily release include the ability to mention places and create documents. Near-term feature enhancements include localization, enhanced metrics, additional enterprise security requirements and image collections.

For the Customer Engagement solution, Jive is announced:

  • New events center: In the coming months, Jive will help make employee and customer community events even more useful and engaging through the ability to directly manage an event lifecycle from before to during and after the event. Additionally, a new event performance dashboard will show the number of attendees and their engagement at-a-glance, as well as post-event success metrics, sessions grading and much more.
  • New social listening integration with Sysomos: Brands soon will be able to route relevant conversations on social media directly in Jive-x community, increasing brand affinity. This integration delivers the ability to listen and respond to over a billion conversations online, in real-time, by enhancing social interactions and dialogue with community members, and improving customer satisfaction along with lowering call center costs.

Enhancements Jive is making to the Jive for Healthcare Collaboration include:

  • Secure, HIPAA-compliant team messaging: Last year marked the launch of Jive’s real-time team messaging app solution, Jive Chime. Since then, Jive has developed a new hub set to connect clinicians in real-time. With Jive Chime for team collaboration, conversations are now actionable, items are easily tracked and users can set quiet hours and even connect via video.
  • Private support center for peer insights: With Jive’s healthcare collaboration solution, clinicians can search for, ask and answer questions from their peers, and interact with knowledge base documents. With these capabilities, healthcare providers have a simple, easy way to access pertinent information and opportunities to collaborate with leaders in their fields.

The competition is heating up. Collaboration with employees and customers is key. Will be interesting to see where this industry goes! If you want more information about the ROI of online communities – both the ROI of internal communities and externally facing communities – here’s my latest report with updates for many categories of ROI.

@DrNatalie, VP and Principal Analyst, Constellation Research

Covering Software that makes the world a better place to work and live

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Capgemini Announces Expanded Collaboration with Amazon Web Services

Capgemini Is Helping Clients to Migrate Application on AWS. Capgemini announced that it is dedicating more global resources to help enterprise customers build and migrate applications on Amazon Web Services (AWS). As part of its extended cloud services program, which includes cloud advisory, migration and managed business services, ‘Capgemini Cloud Choice with Amazon Web Services’ will see Capgemini further invest in its dedicated migration factory, leverage AWS technology and develop sector-specific IP solutions hosted on AWS.

How Big is the Team? The Capgemini migration factory for AWS, in Chennai and Bangalore, will support customers’ migration of enterprise applications to the AWS Cloud. More than 1000 professionals are anticipated to be trained across India, the UK, the US, Netherlands and France by the end of 2016. The migration factory will use the AWS Cloud Adoption Framework (AWS CAF) planning tool as part of its methodology to enable enterprises to migrate workloads faster and more efficiently to the AWS Cloud. 

A Note From the Executives: Terry Wise, Vice President of Worldwide Partner Ecosystem, Amazon Web Services, Inc. said: “We are delighted to be working with Capgemini as they expand their commitment to AWS customers including a dedicated migration factory. With our respective strengths and methodologies, Capgemini and AWS help enterprise customers become more agile in building and migrating applications, thereby accelerating their transformation to the AWS Cloud.”
What Are the Key Goals Of Capgemni’s AWS? A key goal of Capgemini’s increased focus on AWS will be to develop cloud advisory, migration to AWS and managed offerings specifically for the financial services sector, based on Capgemini IP hosted on the AWS Cloud. One of the offerings already available in this area is Capgemini’s Insurance Connect , a fully managed business service insurance platform which enables core processing, digital services and insights and analytics on AWS. For insurers facing significant variance in workload demands, access to the highly scalable AWS Cloud provides a cost-effective way to integrate functions (such as CRM, policy administration and underwriting) and increase computing capacity on a pay-per-use basis with minimal upfront investment.

What Other Industries Will Benefit from Capgemni and AWS? Asset-intensive industries (such as energy and utilities) will also benefit from the extension of this working relationship, as Capgemini already provides its Digital Industrial Asset Lifecycle Management solution  as a managed business service built on AWS. This on-premises offering is now also available on the AWS Cloud and provides an environment which can be up and running in as little as fifteen minutes. It gives access to a scalable and fast–to-deploy digital asset hub, enabling organizations to advance their digital transformation journey, as well as an accelerated path for improved health and safety compliance, reduction of project costs and improvement of operational efficiency. 

SAP Customers:Customers looking to migrate their existing SAP® solutions to the cloud or to adopt SAP® S/4HANA will also greatly benefit from this expanded collaboration between Capgemini and AWS, with the ability to either get on the latest release of SAP solutions, optimize their workload on the cloud or consume through an integrated delivery model. Also, Capgemini’s SAP certified BAiO (Business All-in-One)  industry specific and Line of Business IP solutions are now available on SAP HANA, optimized to run on the AWS cloud and allowing customers in most industries to be up and running in as little as 6 weeks.

How Long Has the Capgemini and AWS Relationship Existed? Capgemini shares a longstanding relationship with AWS which dates back to 2008, with both parties working to bring business solutions to enterprise customers leveraging Capgemini’s industry expertise coupled with AWS’s technology such as Amazon Elastic Compute Cloud (Amazon EC2), Amazon Simple Storage Service (Amazon S3) and Amazon Redshift. Examples of past innovations include Capgemini’s SAP OnePath and COMPLETE. Capgemini is a Premier Consulting Partner in the AWS Partner Network (APN).

Capgemini’s increased focus on AWS is an essential component of Capgemini’s Cloud Services program, ‘Cloud Choice’, enabled through collaboration with a broad ecosystem of cloud partners, and includes a range of services: Business Cloud Assessment and Strategy, proof of concepts, migrating applications to the Cloud, Platform as a Service, Infrastructure as a Service, Business Process as a Service and Cybersecurity. 

Want more details on the journey? A Note From The Executives: Franck Greverie, Capgemini’s Global Leader for Cloud Services adds: “The continued execution of our client-centric strategy demands even more targeted solutions and responses for our clients’ most challenging business demands. Cloud Choice with Amazon Web Services combines the strength of Capgemini’s Cloud Services global capabilities and delivery assets with the on-going technology innovation from AWS to continue to develop and deliver the right cloud solutions to our collective clients with speed, predictability, risk mitigation and sustainable business impact.” Click on this video link where Lanny Cohen, Group CTO shares his thoughts on the collaborative opportunities and the history of Capgemini’s seven-year alliance with AWS.

What Does This Mean To You Brand? Many companies are starting to realize the benefits of migrating their systems to the cloud. The question is how to get there. With this partnership, companies can be guided to move to the cloud. Where are you on your cloud Journey?

@DrNatalie Petouhoff, VP and Principal Analyst, Constellation Research
Covering Cloud and IoT That Drive Better Business Results and Awesome Customer Experiences
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DialogTech launches SourceTrak 3.0, reinvents call tracking for digital marketers

New Call Tracking For Digital Marketing – Well if you thought the only people who cared about phone calls to brand were people in the contact center, then you may be surprised by DialogTech’s new solution.  Actually its not that surprising me – considering a good 30-50% of calls to a contact center are marketing related – like which size would be better for me, or what are the measurements of the “box” or is the delivery date different than the ship date. These are all questions that would lead someone to “buy” something or not. However, often times those “marketing” type calls go to the contact center. The contact center rarely gets credit for answering lead conversion calls, but many of them do it all the time. Now to the announcement…

DialogTech, who provides of a most comprehensive, end-to-end call attribution and conversion platform for data-driven marketers, announced a breakthrough in call tracking for digital marketing with the release of SourceTrak 3.0. Nearly two years in the making, SourceTrak 3.0 enables the world’s largest organizations to realize the full benefits of call tracking for digital marketing, without the traditional limitations.

What is Included In This New Call Tracking for Digital Marketing?

According to eMarketer, 62.6 percent of digital ad spending in the U.S. this year will target smartphones and mobile devices. As a result, these ads will drive 162 billion calls to businesses by 2019, according to analyst firm BIA/Kelsey. So what is important is to know which programs generate the most calls (and customers) – because its a necessary step to measure and optimize digital marketing performance.

DialogTech’s newly re-architected and enhanced SourceTrak 3.0 technology solution is designed to meet the data, affordability, reliability and ease-of-implementation requirements of Fortune 1000 companies, large multi-location organizations and the marketing agencies they work with.

Enterprise marketing teams and agencies already analyze and optimize the customer journey for the search keywords, digital ads and website interactions that generate online engagement. DialogTech’s SourceTrak 3.0 enables them to do the same for offline phone call conversions. The call data appears alongside the online data in the marketing solutions they already use and requires no change to current processes and causes no disruption to digital ads or website performance.

What is Included In This New Call Tracking for Digital Marketing?

  • Full Attribution For Every Phone Number on a Website – Provides complete call attribution data – including the search keywords, digital ads, referring websites and webpages that drove the call – for every call from every phone number displayed on a website, including every number shown in “Find a Dealer” and “Find an Agent” webpages consumers use to locate and call their closest location or agent.
  • Keyword Attribution for Every Call From Google AdWords – Whether a call comes from a “Call” button in a Google search ad or from a searcher who clicks through to a website, SourceTrak 3.0 captures complete keyword, session and caller data for every call. That call attribution data, as well as any revenue generated from the call, can be imported directly into Google AdWords alongside online data for a complete and accurate analysis of search advertising ROI.
  • Accurate, Spam-Free Call Data – SourceTrak 3.0 call attribution data is now protected by SpamSentry™ technology, which prevents spam calls from distorting marketing data and frustrating sales agents.
  • Fast, Seamless Implementation – SourceTrak 3.0 enables marketing teams and agencies to implement call tracking on any website in a few clicks without any help from IT, any negative impact on website performance or SEO ranking or any disruption to existing digital ads.
  • Affordability – Only SourceTrak 3.0 has heartbeat technology that enables businesses to capture complete call attribution with the fewest phone numbers – and lowest cost – of any call tracking provider.

SourceTrak 3.0 technology is available as part of the DialogTech Voice360® platform, which also includes an integrated suite of marketing solutions for caller qualification and scoring, contextual call routing and management, conversation analytics and spam call blocking. All SourceTrak 3.0 features are backwards compatible with SourceTrak 2.0, and all SourceTrak 2.0 users have automatic access to the new functionality.

For more information on how to get started today, contact DialogTech at DialogTech.com.

If you are part of a contact center, how many of your calls are marketing oriented vs “help me fix this” type calls? Should Marketing pay for some of the contact center costs if a percentage of the calls are lead conversion related? These are the questions we will be asking ourselves as we see Marketing, Sales and Customer Service converge into commerce.

@drNatalie Petouhoff, VP and Principal Analyst, Constellation Research, Covering Customer Facing Applications.

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Honorees Announced for the 2016 Marketing Hall of Femme!

Direct Marketing News is honored to announce the 2016 Honorees to the Marketing Hall of Femme! These incredible women have storied careers, take risks, and push the industry and their companies forward with their edgy marketing strategies. On April 8, 2016, we’re celebrating all of their outstanding achievements and more.

New this year, the event features a Leadership Summit in addition to the Awards Luncheon. Attendees will meet the 2016 Leading Ladies, hear the first-person narratives behind their success stories, and attend educational sessions that explore the challenging yet rewarding roles of female leaders in the marketing industry today.

Introducing 2016’s most influential women in marketing:

marketing2 marketing marketing3

Learn more about the inspirational event that is the Marketing Hall of Femme:
Click here to read about previous years’ honorees and keynote speakers, view video interviews, and more.


My POV: Of course it would be to say that we need more women in technology. That’s it. I will keep it simple. And to congratulation all the amazing women named here and that work in the world of technology every day! You are my heros.

@DrNatalie Petouhoff, VP and Principal Analyst, Constellation Research
Covering Cloud and IoT That Drive Better Business Results and Awesome Customer Experiences
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Avaya Unveils Customer Engagement Innovations

Customers are More Difficult to Serve Than Ever. Is Your Brand Ready? Avaya, a Contact Center Infrastructure for 15 consecutive years unveiled customer engagement innovations that meet customer expectations where the rules of the game have changed:
  • 90% of people move between different devices[i]
  • 52% of customers are less likely to engage with a company because of a bad mobile experience[ii]
  • 89% of companies will compete primarily based on customer experience – up significantly from the previous two years[iii]
What’s the Big Announcement? At the conference, Enterprise Connect, Avaya spoke at the key innovations that redefine the customer experience battleground and keep companies ahead of the curve, based on technology that supports more than 5 million agents globally. The Avaya Customer Engagement solutions –which can be implemented through a fully hosted or hybrid cloud model to help ease the transition between existing and new technologies for digital business, deliver:
  • A flexible, robust foundation provided by Avaya Aura® and Elite contact center solutions, which continues to lead the industry now as a 100% virtualized, 100% software-based platform that eliminates the need for hardware-based media gateways to perform important call center functions.
  • Software-defined customer engagement that makes it possible to communication-enable sales and service workflows and processes through Avaya Breeze which can significantly enhance the customers’ experience.
  • A full stack, turnkey solution in Avaya Pod Fx (formerly Collaboration Pod), providing  everything needed to run an advanced virtualized contact center (applications compute, storage, networking & management) all racked, stacked, cabled and configured to remove complexity and streamline operations.
  • Maximum evolution flexibility through the new Avaya Secure Delivery offer which provides hosted private cloud communications for security conscious organizations (US).
A Notes from the Executives: Gary Barnett, SVP and GM, Avaya Engagement Solutions, said:  “The competitive battleground has shifted, requiring a new type of solution and means to respond to digital customer behavior. Customer expectations today will not wait for old contact center technology to get its act together. Speed is the new currency for business transformation – businesses need to understand, predict and respond to customer needs in less time than it takes for a spark to burnout. Avaya is the only company that can rapidly elevate the customer end game without the disruption typical of massive technical change.”
What Are the benefits of Avaya’s Approach?
  • Customer defined experiences for all channels and devices – traditional voice, web & mobile chat, social, email, WebRTC-enabled, one-click mobile video and calling from any device, guided co-browsing and advanced customer service applications that simply snap-in without massive technical support.
  • 360 degree customer context that makes it easy to map customer journeys across automated and assisted service channels.
  • Minimized effort on behalf of the customer or business to obtain or deliver optimal service by combining analytics and automation.
  • The ability to easily design workflows to create smart customer journeys that easily tap into enterprise CRM systems and bring other data into a single business process.
  • Unparalleled flexibility and scale for today’s multi-modal environments that allow companies to easily adjust to changing demands.
  • Simplified transition to new technology and refocus on core business advancing projects by leveraging a more secure, hosted cloud based delivery.
  •  Customer choice of deployment options, including public, private or hybrid cloud, premises-based and managed services to match business policies and objectives.

What’s Your CEO Going to Do About Customer Service? Is your company ready for the next generation of customer experiences? Customers are more fickle than ever. Who can blame them? Customer Service has not been an important aspect of many brands initiatives – at least they didn’t want to put the money behind it… so it did not met customers expectations. With customer expectations rising even fast in this always-on world, companies need their CEOs to get the message and support customer service.

Does your CEO get customer service yet?

@DrNatalie Petouhoff, VP and Principal Analyst, Constellation Research

Covering Customer-facing Applications That Drive Better Business Results
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Remembering Raymond Tomlinson: Email Trailblazer

Raymond Tomlinson is noted for establishing person-to-person email as we know it. He was the one that allowed people to send emails to users on other computers by choosing the @ symbol. He considered an obscure keyboard character — the @ symbol —  to separate usernames from email hosts. Tomlinson came up with the idea while working for Bolt Beranek and Newman, the software company that developed the Internet precursor ARPANET, in 1971. He passed away died Saturday at age 74.

Tomlinson said in a 2012 profile in Wired, said “I looked at the keyboard, and I thought: ‘What can I choose here that won’t be confused with a username? They were all test messages, and whatever came to hand as I put my fingers on the keyboard is what I would send.”

The innovation earned him a place in the Internet Hall of Fame earlier in 2012.The Hall of Fame wrote when he was inducted, “Tomlinson’s email program brought about a complete revolution, fundamentally changing the way people communicate, including the way businesses, from huge corporations to tiny mom-and-pop shops, operate and the way millions of people shop, bank, and keep in touch with friends and family, whether they are across town or across oceans.”

There have been many articles on email is dead. But from my experience, most people in corporate America still use email. Today, tens of millions of email-enabled devices are in use every day. Email remains the most popular application, with over a billion and a half users spanning the globe and communicating across the traditional barriers of time and space.

What’s your thoughts on email? Is it hear to stay or not?

@DrNatalie Petouhoff, VP and Principal Analyst, Constellation Research
Covering Cloud and IoT That Drive Better Business Results and Awesome Customer Experiences
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Adobe and Google Partner to Create a Better Mobile Experience

What is the mission of Adobe?  To change the world through digital experiences.  The pace of change in how consumers engage with content is accelerating. So their mission is more relevant than it has ever been before. Consumers expect to connect with content immediately no matter where they are or what they are doing. In the personal, always-connected mobile world we now live in, the inability to deliver the right experience to the right person at the right time directly impacts engagement and the consumer relationship.

Why Did Adobe Partner with Google? Adobe has partnered with Google, alongside many others in the technology and publishing industries to support the Accelerated Mobile Pages (AMP) Project and help solve the problems that are adversely affecting the mobile web experience –  namely the slow speed at which content loads and understanding audience engagement with mobile content. AMP will enable content to load instantaneously and provide a better mobile web experience for all.

What will Adobe Analytics Be Able to Measure? It will be able to measure the reach and impact of AMP experiences for publishers, while providing blazing fast speed for mobile web user experiences. For publishers, Adobe Analytics has become a fundamental part of understanding audiences, creating loyal viewers, and monetizing content, and Adobe is committed to making sure that publishers have access to the best data possible. A better mobile user experience means more browsing and content discovery for users, and quality revenue streams for publishers.  Additionally, Adobe Analytics will enable publishers to link up AMPs with their existing web data for deeper cross-channel audience understanding, and integrate this insight directly with the rest of Adobe Marketing Cloud for content and advertising optimization.

Adobe Analytics customers interested in getting started, you can download their How to Guide now: Adobe Analytics for Accelerated Mobile Pages Project

@Drnatalie petouhoff, VP and Analyst, Constellation Research Covering Customer-Facing Application

 

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Capgemini Collaborates with Celaton on Artificial Intelligence in the Cloud

What’s the Partnership Between Capgemini And Celaton Mean to Your Company? Capgemini, consulting, technology and outsourcing services, has announced a new global collaboration with Celaton, a specialist Artificial Intelligence (AI) company, to license and use its inSTREAM, cognitive learning technology. The 3 year contract, signed between Capgemini and Celaton, will extend Capgemini’s already strong automation capabilities, help to drive further efficiencies and add Artificial Intelligence to Capgemini’s Business Services solution portfolio.

What Does Celaton’s inSTREAM Software Do? It streamlines the handling of unstructured unpredictable (and structured) content such as correspondence, claims, complaints and invoices that organizations receive by email, social media, fax and paper. This minimizes the need for human intervention and ensures that only accurate, relevant and structured data enters business systems. Unique to inSTREAM is its ability to learn through the natural consequence of processing information and collaborating with people. Capgemini’s extensive knowledge and experience in business process services will also enable Celaton to accelerate and improve inSTREAM’s capabilities.

What Will The Partnership Provide For Clients? The cooperation will enable Capgemini to increase efficiency, shorten turnaround times and enhance quality in areas where incoming documents and queries need to be processed, improving overall customer satisfaction. At a time when more and more customers expect the use of AI and modern automation tools, the alliance will help Capgemini’s Business Services advance their market leading use of automation and AI for its core business. Earlier this year, Capgemini introduced an Autonomic Platform-as-a-Service (PaaS) offering founded on best of breed technologies to deliver intelligent automation solutions on-demand for enterprises. The Autonomic PaaS aims to improve the predictability of organizations’ operations across their infrastructure, applications and business processes. The Celaton agreement is a further commitment from Capgemini to develop advanced client solutions using intelligent automation, cognitive and AI technologies.

Is This Offered in a SaaS or Cloud Mode? The addition of Celaton inSTREAM expands Capgemini’s Business Services’ extensive Software-as-a-Service (SaaS) portfolio with an artificial intelligence-based processing solution for incoming unstructured content –which is driven by its global automation Centers of Excellence. It is an important element in ensuring the delivery of maximum value to its customers.

Notes From The Executives: Lee Beardmore, VP and Capgemini’s Business Services Chief Technology Officer said, “There is significant industry debate on how cognitive computing and artificial intelligence will impact the BPO market. We are taking our delivery from debate to global implementation and are proud to partner with Celaton as a leading vendor in the business process AI space. Building on the introduction of Capgemini’s Autonomic Platform-as-a-Service, Celaton’s technology extends the penetration of cognitive computing into our delivery of business process services.”

Andrew Anderson, CEO of Celaton said, “I am delighted that Celaton and Capgemini have committed to this global partnership. The transformational impact of AI has been proven with many organizations and yet this emerging technology is often greeted with scepticism. Capgemini’s global reach and credibility will have an impact on the perception and adoption of AI and I’m very excited that Capgemini’s customers will soon be able to realize its significant benefits.”

My POV: AI is very important to the emerging capabilities of company’s to add cognitive computing into the delivery of business processes of discerning unstructured content. And with social and digital content abounding, there is no storage of unstructured content. And there is unlimited potential in the value of this unstructured content if it can be harnessed. This duo will give brands that opportunity.

@DrNatalie Petouhoff, VP and Principal Analyst, Constellation Research

Covering Customer-facing Applications That Drive Better Business Results
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NICE Releases New Sales Performance Management Solution for Large Sales Organizations and NICE introduces Total Voice of the Customer, Combining Surveys with Interaction Analytics

What Does This Announcement Mean To Your Company? NICE Systems (NASDAQ: NICE) announced the release of a new version of its Sales Performance Management (SPM) solution geared for large sales organizations with substantial transactions and complex incentive compensation management (ICM) needs. The solution covers the full breadth of sales organization needs, including incentive compensation, quota and territory management, coaching, analytics and gamification.

What Are The Highlights of the new NICE SPM?

  • Real-time performance capability: in-memory calculation capabilities allow sales organizations with thousands of payees and tens of millions of transactions to run calculations and issue compensation statements within hours rather than days.
  • What-if commission calculator: allows sales reps to view expected commission instantly, based on real-time calculation of plans in the production system.
  • Top-down and bottom-up territory and quota management: enable the validation of quotas and territories against large historic data sets, to rapidly assess the implication of changes.
  • Next generation coaching: enables the implementation of a collaborative, guided coaching process to increase productivity and effectivity of sales reps

​A Note From the Executives: Miki Midgal, President NICE Enterprise Product Group said, We believe our broad SPM offering, sales operation automation, and high-performance calculation capabilities is proof our investment and strategy for SPM resonate with the market and our customers.” 

Avrami Tzur, NICE VP ICM LoB adds, “The benefits of real-time performance go beyond scalability, as it is a key business enabler that improves operational efficiency. NICE SPM enables compensation administrators to perform better planning, sales reps to be more motivated, and sales executives to analyze and optimize their team’s performance.

MY POV: As systems become more integrated, brands will be able to simply their options and choices and use fewer applications and have less to integrate.

@DrNatalie Petouhoff, VP and Principal Analyst, Constellation Research

Covering Customer-facing Applications That Drive Better Business Results

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