by Dr. Natalie | Jan 4, 2018 | Social Business and Social Media Case Studies, Social PR, Marketing and Advertising
Few years back, businesses had to seek the assistance of external agencies such as marketing and advertising research firms in order to promote the business. However, the increasing popularity of social media networks has changed the trend. Almost all the businesses...
by Dr. Natalie | Feb 24, 2017 | Customer Experience, Customer Service, CX, Digital Marketing, Facebook, Internet, Social Networks, Social PR, Marketing and Advertising
There is no question that social media has earned its spot in every business’ digital marketing strategy. The rise of social platforms such as Facebook, Twitter, Instagram and LinkedIn have forever shaped the way users express themselves online. Nowadays, almost every...
by Dr. Natalie | Nov 29, 2016 | Internet, Social PR, Marketing and Advertising
For many companies who function predominantly online, face to face interactions with customers and clients seldom happen. Personal relationships are difficult to build when the individuals that your company targets are a demographic statistic rather a specific person...
by Dr. Natalie | Jun 15, 2016 | CMO, Marketing Optimization, Social PR, Marketing and Advertising
Benjamin Franklin said that failing to prepare is preparing to fail. This is especially true when business planning. A business plan will be the road map that you follow as you create and grow your business. Central to the plan is the operational information that will...
by Dr. Natalie | May 11, 2016 | Big Data, CEO, CFO, Chief Revenue Officer, CIO, Cloud Computing, CMO, Contact Centers, Content Marketing, CRM, Crossing the Chasm, Crowd Funding, Customer Experience, Customer Service, Customer Service Agents, Customer Success Management, Digital Disruption, Digital Marketing, digital transformation, Dr. Natalie's Blog, Employee Collaboration Affects Customer Experience, Internet of Analytics, Internet of Things, IOT, Leadership, Machine Learning, Marketing Automation, Marketing Optimization, Marketing Software, Mobile Apps, Mobile Commerce, Online Communities, Organizational Change Management, Owned Communities, peer-to-peer communities, ROI of Contact Centers, ROI of Customer Care, ROI Of Customer Experience, ROI of Customer Service, ROI of Marketing Analytics, ROI of Social Media, Social Analytics, Social Business and Social Media Case Studies, Social Commerce, Social CRM, Social Good, Social Innovation, Social Media & Digital Comm Education, Social Media Gaming and Gamification, Social Media Monitoring, Social Mobile, Social Networks, Social PR, Marketing and Advertising, Social Selling, Software and Vendor Posts, Start-Ups, storytelling, SuperNova Awards, Technology, The Cloud, The Customer Experience of Privacy, The Customer Experience Of Security and Consumer Data Protection
I’m judging the 2016 Constellation SuperNova Awards! Every year the Constellation SuperNova Awards recognize individuals for their leadership in digital business. Nominate yourself or someone you know before August 8, 2016. To learn more, apply...
by Dr. Natalie | Mar 10, 2016 | Analytics of Everything, CEO, CFO, Chief Revenue Officer, CIO, Cloud Computing, CMO, Conferences, Content Marketing, CRM, Crossing the Chasm, Customer Experience, Customer Service, Customer Success Management, Digital Disruption, Digital Marketing, digital transformation, Dr. Natalie's Blog, Events, Innovation, Internet of Analytics, Internet of Things, IOT, Leadership, Marketing Automation, Marketing Optimization, Marketing Software, Mobile Apps, Mobile Commerce, Organizational Change Management, ROI Of Customer Experience, ROI of Marketing Analytics, Social PR, Marketing and Advertising, Women, Women Firsts
Direct Marketing News is honored to announce the 2016 Honorees to the Marketing Hall of Femme! These incredible women have storied careers, take risks, and push the industry and their companies forward with their edgy marketing strategies. On April 8, 2016, we’re...