by Dr. Natalie | Jun 15, 2015 | B2B Customer Success Management, CEO, CFO, Chief Revenue Officer, CIO, CMO, Customer Experience, Customer Service, Customer Success Management, Digital Disruption, Digital Marketing, Dr. Natalie's Blog, Leadership, Marketing Optimization, Mobile Commerce, Organizational Change Management, Social CRM
Is your brand following any of these best practices for customer experience management? Find out more at this webinar on 6 steps to superb customer experience management and here’s the research paper on best practices in customer experience management,...
by Dr. Natalie | Jun 12, 2015 | B2B Customer Success Management, CFO, Chief Revenue Officer, Dr. Natalie's Blog, Online Communities, Social Mobile, Social Networks
LinkedIn is building deeper integration between LinkedIn Sales Navigator and Microsoft Dynamics CRM, enabling companies to easily connect their social selling activities to their customer engagement efforts. LinkedIn’s information embedded right into Dynamics...
by Dr. Natalie | Jun 9, 2015 | B2B Customer Success Management, Chief Revenue Officer, CMO, Customer Experience, Customer Service, Digital Marketing, Dr. Natalie's Blog, Marketing Optimization, Mobile Commerce, Organizational Change Management
In this new report we look at some of the key concepts for defining the elements required for superb experience management in the digital business disruption era. Clients can use document as a source for planning and work closely with both the business and technical...
by Dr. Natalie | Jun 7, 2015 | B2B Customer Success Management, Big Data, CEO, CFO, Chief Revenue Officer, CMO, Customer Experience, Customer Service, Customer Success Management, Digital Marketing, Dr. Natalie's Blog, ecommerce, Leadership, Marketing Optimization, Mobile Commerce, Organizational Change Management, Social Commerce, Social Mobile
We just finished some new research that shows the correlation to customer experience and commerce / revenue. Below are some of the highlights of the research and a link to a snapshot of the paper is here. The Four Factors that Drive Superior Customer Experience...
by Dr. Natalie | Jun 1, 2015 | B2B Customer Success Management, CEO, Chief Revenue Officer, CIO, CMO, Customer Experience, Customer Service, Customer Success Management, Digital Marketing, Dr. Natalie's Blog, Leadership, Marketing Optimization, Organizational Change Management, Owned Communities, ROI of Social Media
Analyst Day Review of Lithium On this first day, we heard from not only the executives at Lithium but also customers. One study Lithium engaged in showed that while 49% executives thought that bad customer experience would drive customers away, the actual number is...
by Dr. Natalie | Jun 1, 2015 | B2B Customer Success Management, Chief Revenue Officer, CIO, CMO, Conferences, Content Marketing, Customer Experience, Customer Service, Customer Success Management, Digital Marketing, Dr. Natalie's Blog, Marketing Optimization, Online Communities, Organizational Change Management
Customer Experience is ruling the world. At least parts of it. The conference began with Lithium’s CEO Rob Tarkoff talking about customer expectations. Today’s customers have extreme expectations and that brands are struggling to keep pace with new ways of...