by Dr. Natalie | Feb 24, 2017 | Customer Experience, Customer Service, CX, Digital Marketing, Facebook, Internet, Social Networks, Social PR, Marketing and Advertising
There is no question that social media has earned its spot in every business’ digital marketing strategy. The rise of social platforms such as Facebook, Twitter, Instagram and LinkedIn have forever shaped the way users express themselves online. Nowadays, almost every...
by Dr. Natalie | Aug 31, 2016 | ecommerce, Facebook, Internet, ROI of Social Media, Social Networks, Social Selling
Social Media has truly been a game changer in how businesses connect with their customers. What used to be a cumbersome and expensive activity has been made very easy, but at the same time it has also become a constant battle for customer attention. Social media has...
by Dr. Natalie | May 27, 2016 | Analytics of Everything, APIs, B2B Customer Success Management, Big Data, CEO, CFO, Chief Revenue Officer, CIO, Cloud Computing, CMO, Content Marketing, CRM, Crossing the Chasm, Customer Experience, Customer Service, Customer Success Management, Digital Disruption, Digital Marketing, digital transformation, Dr. Natalie's Blog, ecommerce, Employee Collaboration Affects Customer Experience, Internet of Analytics, Internet of Things, IOT, Leadership, Machine Learning, Marketing Automation, Marketing Optimization, Marketing Software, Mobile Apps, Mobile Commerce, Online Communities, Organizational Change Management, Owned Communities, peer-to-peer communities, Performance Management, privacy, ROI of Contact Centers, ROI of Customer Care, ROI of Customer Service, ROI of Marketing Analytics, ROI of Social Media, Social Analytics, Social Business and Social Media Case Studies, Social Commerce, Social CRM, Social Good, Social Innovation, Social Media & Digital Comm Education, Social Media and Hollywood, Social Media Monitoring, Social Mobile, Social Networks, Social Selling, storytelling, Systems Integrators, Technology, The Cloud
If you are wondering what I have been up to lately, I thought I would put all the research I have published into one place. Here’s a list of Dr. Natalie’s completed and published research and soon to be published content! It ranges from IOT, Analytics,...
by Dr. Natalie | May 24, 2016 | Branded, Customer Experience, Digital Marketing, Internet, Marketing Optimization, Social Mobile, Social Networks, Technology
Digital business is increasing the potential monetary value of data, but most companies aren’t leveraging this valuable resource. Smart devices, mobile technology and social media are increasing the volume and variety of customer data available at an accelerated...
by Dr. Natalie | May 11, 2016 | Big Data, CEO, CFO, Chief Revenue Officer, CIO, Cloud Computing, CMO, Contact Centers, Content Marketing, CRM, Crossing the Chasm, Crowd Funding, Customer Experience, Customer Service, Customer Service Agents, Customer Success Management, Digital Disruption, Digital Marketing, digital transformation, Dr. Natalie's Blog, Employee Collaboration Affects Customer Experience, Internet of Analytics, Internet of Things, IOT, Leadership, Machine Learning, Marketing Automation, Marketing Optimization, Marketing Software, Mobile Apps, Mobile Commerce, Online Communities, Organizational Change Management, Owned Communities, peer-to-peer communities, ROI of Contact Centers, ROI of Customer Care, ROI Of Customer Experience, ROI of Customer Service, ROI of Marketing Analytics, ROI of Social Media, Social Analytics, Social Business and Social Media Case Studies, Social Commerce, Social CRM, Social Good, Social Innovation, Social Media & Digital Comm Education, Social Media Gaming and Gamification, Social Media Monitoring, Social Mobile, Social Networks, Social PR, Marketing and Advertising, Social Selling, Software and Vendor Posts, Start-Ups, storytelling, SuperNova Awards, Technology, The Cloud, The Customer Experience of Privacy, The Customer Experience Of Security and Consumer Data Protection
I’m judging the 2016 Constellation SuperNova Awards! Every year the Constellation SuperNova Awards recognize individuals for their leadership in digital business. Nominate yourself or someone you know before August 8, 2016. To learn more, apply...
by Dr. Natalie | Feb 24, 2016 | Customer Experience, Customer Service, Dr. Natalie's Blog, Internet, ROI of Customer Care, ROI Of Customer Experience, ROI of Customer Service, ROI of Social Media, Social CRM, Social Media Monitoring, Social Mobile, Social Networks, Social PR, Marketing and Advertising, Social Selling
Old Marketing Funnel Days: In the days before social media, marketers would target key customers and go through an awareness, desire, interest and then action (buying) process; essentially the old marketing function. The marketer would start with a large number of...
