Customer Experience: How Marketing, Sales and Customer Service Drive Customer Loyalty

Customer Experience: How Marketing, Sales and Customer Service Drive Customer Loyalty

Customer Service is Where the Rubber Meets the Road Henry Ford, an innovator in personal transportation said, “A business absolutely devoted to service will have only one worry about profits. They will be embarrassingly large.” Nearly a century later, the...
Making Social Customer Care Great Marketing

Making Social Customer Care Great Marketing

Social Customer Care Social Customer Care, simply put, has become an expectation amongst consumers. Social Customer Care is one of the most important aspects of the customer experience. Telling your community that you’re accessible on social channels delivers a...
The Year of the Customer: Research Points to the New Focus Must Be The Customer

The Year of the Customer: Research Points to the New Focus Must Be The Customer

Over the years I’ve covered Marketing, Sales, Customer Service and Support, Customer Success Management – all of which end up providing the brand or company the ability to deliver on a promise and make good on that promise or somewhere along that customer...
Crimson Hexagon ForSight™ Platform Joins Forces With Hootsuite’s Engagement Platform for Better Customer Engagement & Business Insights

Crimson Hexagon ForSight™ Platform Joins Forces With Hootsuite’s Engagement Platform for Better Customer Engagement & Business Insights

Crimson Hexagon, is a provider of software for social intelligence is announcing a new app integration with HootSuite, a social relationship platform. The new integration powers social engagement for enterprises, allowing customers to gain valuable business insights...