by Dr. Natalie | Jun 4, 2015 | Big Data, CEO, Chief Revenue Officer, CIO, CMO, Customer Experience, Customer Service, Customer Success Management, Digital Disruption, Dr. Natalie's Blog, Internet of Things, Marketing Optimization, Social Analytics, Social CRM
Herman Wimmer, Co-President kicks off the event. Herman says that the guiding priorities of Teradata are: Key Principle #1: Analytic ecosystem: Teradata, DB, UDA, Real-time, Fabric Architecture Key Principle #2: Big Data Technologies: Aster, Hadoop, Big Data Apps,...
by Dr. Natalie | Mar 10, 2015 | Big Data, Chief Revenue Officer, CMO, Conferences, Content Marketing, Customer Experience, Digital Marketing, Dr. Natalie's Blog, Internet of Things, Leadership, Marketing Automation, Marketing Optimization, Marketing Software, Organizational Change Management, ROI of Social Media, Social Analytics, Social CRM, Social Media & Digital Comm Education, Social Media Gaming and Gamification, Social Media Monitoring, Social Mobile, Social Networks, Social PR, Marketing and Advertising, Social Selling, Software and Vendor Posts
The #AdobeSummit has begun and the news below, for the 6,000 digital marketers and senior leaders from the world’s top brands is being digested, while sharing best practices and networking. As a marketer, there never seems to be enough time to learn everything,...
by Dr. Natalie | Sep 10, 2014 | CMO, Customer Experience, Digital Marketing, Dr. Natalie's Blog, Marketing Automation, Marketing Optimization, Marketing Software, Social Analytics
The world has gone digital, and no one feels the pressure more than the CMO. Customer segmentation presents challenges that are not possible to uncover with traditional methods. According to Forbes, “Gartner analyst Laura McLellan recently predicted that by 2017, CMOs...
by Dr. Natalie | Jul 11, 2014 | Chief Revenue Officer, CMO, Customer Experience, Customer Service, Digital Marketing, Dr. Natalie's Blog, Marketing Automation, Marketing Optimization, Marketing Software, Organizational Change Management, ROI of Social Media, Social Analytics, Social Business and Social Media Case Studies
One of the most important events for people who are working very hard to create amazing customer experiences, driving revenue from marketing and reducing costs is coming up. That event is the Constellation SuperNova Awards. And the call for applying for these 2014...
by Dr. Natalie | Jun 25, 2014 | Chief Revenue Officer, CMO, Customer Experience, Customer Service, Digital Marketing, Dr. Natalie's Blog, Leadership, Marketing Automation, Marketing Optimization, Marketing Software, Social Analytics, Social Business and Social Media Case Studies, Social CRM
In any given week, analysts hear many pitches. What may not be apparent is “How engaged is the analyst?” So if you are a vendor, how do you engage an analyst? First, don’t be one of those people who is more interested in getting through all your...
by Dr. Natalie | May 22, 2014 | Big Data, CMO, Customer Experience, Customer Service, Dr. Natalie's Blog, Social Analytics, Social Media Monitoring, Social PR, Marketing and Advertising
Crimson Hexagon, is a provider of software for social intelligence is announcing a new app integration with HootSuite, a social relationship platform. The new integration powers social engagement for enterprises, allowing customers to gain valuable business insights...
