by Dr. Natalie | Feb 1, 2016 | Crossing the Chasm, Digital Disruption, Dr. Natalie's Blog, Facebook
Audience Optimization is a new tool that reveals the hundreds of thousands of categories Facebook divides its users into, but also the number of people who belong to each one. The tool allows any official page manager to identify the “Preferred Audience”...
by Dr. Natalie | Apr 18, 2014 | Big Data, Dr. Natalie's Blog, Facebook, Social Good
The GreenPeace Report puts technology companies into groups of energy use: Dirty Energy, Middle Of The Road and Green Innovators. As an analyst, we talk a lot about the newest types of software, computers and gadgets of which need energy to run. And there is real...
by Dr. Natalie | Jan 2, 2014 | Dr. Natalie's Blog, Dr. Natalie's Favorite Book Reviews, Facebook
Driving Sales with F-commerce The key to f-commerce ROI is to make sure incentives resonate with ambassadors, influencers, and customers so that they drive sales on the brand’s behalf. That’s why I recommend as one of the first steps in social media strategy is to put...
by Dr. Natalie | Feb 5, 2013 | Dr. Natalie's Blog, Facebook
Facebook Pew Study: Americans scale back time online because the amount of time it takes… As a social media advocate, I personally spent many hundreds of hours building my social media brand over the last 10 years, in particular the last 5 years.. There...
by Dr. Natalie | Jan 28, 2013 | Customer Experience, Customer Service, Dr. Natalie's Blog, Facebook, ROI of Social Media
LiveOps® Engage™ is the industry’s first single, integrated, multichannel desktop, built with both the agent and the customer in mind. LiveOps Engage simplifies the user experience to increase agent productivity and improve customer experience across all channels on a...
by Dr. Natalie | Jan 15, 2013 | Dr. Natalie's Blog, Dr. Natalie's Favorite Book Reviews, Facebook, Featured, Leadership, Start-Ups, Women Firsts
With over one billion users, Facebook has become the world’s largest social networking site. Its story is incredible: from its foundation only nine years ago it has changed the way people communicate, connect and share information. Facebook has become part of our...