by Dr. Natalie | Nov 10, 2009 | Customer Service, Featured, Leadership, ROI of Social Media, Social CRM
While at the 140tc Conference in Los Angeles, I had the honor to interview KCRW’s Anil Dewan, Director of New Media and learn how they are using social media to attract fans, interact with them and serve them better! You can follow him on Twitter at @AnilDewan...
by Dr. Natalie | Nov 6, 2009 | In the News
SAN FRANCISCO — Ford Motor has high hopes for Fiesta, a popular model abroad launching in the U.S. next year. So how does it introduce the subcompact car to Americans? A massive ad blitz on TV? In-house promotions at dealers nationwide? Nope. In April, Ford tapped 100...
by Dr. Natalie | Nov 5, 2009 | In the News
HERE’S the job description: You spend a few hours a day, up to 20 a week, at your computer, supplying answers online to customer questions about technical matters like how to set up an Internet home network or how to program a new high-definition television. The pay:...