by Dr. Natalie | Mar 24, 2018 | Digital Marketing, Google
TweetDuplicate content has long been a concern for marketers looking to improve their Google rankings, but now Twitter has announced new restrictions on how users may automate tweets as well. Users can no longer tweet the same content from multiple accounts, but can...
by Dr. Natalie | Feb 24, 2017 | Customer Experience, Customer Service, CX, Digital Marketing, Facebook, Internet, Social Networks, Social PR, Marketing and Advertising
TweetThere is no question that social media has earned its spot in every business’ digital marketing strategy. The rise of social platforms such as Facebook, Twitter, Instagram and LinkedIn have forever shaped the way users express themselves online. Nowadays, almost...
by Dr. Natalie | Aug 10, 2016 | Dr. Natalie's Blog
TweetThe emergence of the 1-800 number changed the customer service game fifty years ago. It enabled customers to directly reach out to the companies they support with their hard-earned money. Back then, snail mail was the only other way to communicate. Now, five...
by Dr. Natalie | May 24, 2016 | Branded, Customer Experience, Digital Marketing, Internet, Marketing Optimization, Social Mobile, Social Networks, Technology
TweetDigital business is increasing the potential monetary value of data, but most companies aren’t leveraging this valuable resource. Smart devices, mobile technology and social media are increasing the volume and variety of customer data available at an...
by Dr. Natalie | Feb 24, 2016 | Customer Experience, Customer Service, Dr. Natalie's Blog, Internet, ROI of Customer Care, ROI Of Customer Experience, ROI of Customer Service, ROI of Social Media, Social CRM, Social Media Monitoring, Social Mobile, Social Networks, Social PR, Marketing and Advertising, Social Selling
TweetOld Marketing Funnel Days: In the days before social media, marketers would target key customers and go through an awareness, desire, interest and then action (buying) process; essentially the old marketing function. The marketer would start with a large number...