by Dr. Natalie | Jul 17, 2013 | Dr. Natalie's Blog, ROI of Social Media, Social Analytics, Social Business and Social Media Case Studies, Social Media Monitoring, Social PR, Marketing and Advertising
TweetThe rate at which businesses are able to quickly analyze, accurately interpret, take action and pivot on the myriad of consumer interactions coming through channels such as Facebook, Twitter, blogs, forums, newsfeeds, mobile, et al, will be a determining factor...
by Dr. Natalie | Jul 9, 2013 | Customer Experience, Dr. Natalie's Blog, Webinars
TweetSpace is limited. Reserve your Webinar seat now at: https://www4.gotomeeting.com/register/267308527 Date: Thursday, August 15, 2013 Time: 12:00 PM – 1:00 PM EDT Most companies started out in social media with a very tactical approach. They created a twitter...
by Dr. Natalie | May 26, 2013 | ROI of Social Media, Social PR, Marketing and Advertising
TweetMany enterprises are considering social media and are wondering if there is return on the investment. I’ve taken a stab at calculating an ROI when social media is applied to customer service. The result? Large ROIs and benefits to every part of the company!...
by Dr. Natalie | May 18, 2013 | Dr. Natalie's Blog
TweetI had a chance to “sit down” with top social media expert Mari Smith. It was a pleasure and a privilege to chat with Mari while we discussed the future of Facebook (Brands, you don’t want to miss Mari’s insight here, especially on what she...
by Dr. Natalie | May 4, 2013 | Customer Experience, Customer Service, Dr. Natalie's Blog, Dr. Natalie's Social Network Show, Leadership
TweetI had the opportunity to interview Mike Krigsman and Vala Afshar at the NMX Conference about their views on the intersection of the social consumer and businesses. What do businesses need to understand about the social consumer? What mistakes are they making? And...