Adobe’s Marketing Cloud Shows How Super Bowl Can Be a Gamble in New Campaign

Adobe’s Marketing Cloud Shows How Super Bowl Can Be a Gamble in New Campaign

TweetYes, the Superbowl has passed, but I couldn’t pass up this story. In a new campaign called “The Gambler,” Adobe’s Marketing Cloud showed how advertising in the Super Bowl can be a big bet for CMOs. You can watch the clip here:...
Making Social Customer Care Great Marketing

Making Social Customer Care Great Marketing

TweetSocial Customer Care Social Customer Care, simply put, has become an expectation amongst consumers. Social Customer Care is one of the most important aspects of the customer experience. Telling your community that you’re accessible on social channels...

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