by Dr. Natalie | Jun 1, 2015 | B2B Customer Success Management, CEO, Chief Revenue Officer, CIO, CMO, Customer Experience, Customer Service, Customer Success Management, Digital Marketing, Dr. Natalie's Blog, Leadership, Marketing Optimization, Organizational Change Management, Owned Communities, ROI of Social Media
Analyst Day Review of Lithium On this first day, we heard from not only the executives at Lithium but also customers. One study Lithium engaged in showed that while 49% executives thought that bad customer experience would drive customers away, the actual number is...
by Dr. Natalie | Jun 1, 2015 | B2B Customer Success Management, Chief Revenue Officer, CIO, CMO, Conferences, Content Marketing, Customer Experience, Customer Service, Customer Success Management, Digital Marketing, Dr. Natalie's Blog, Marketing Optimization, Online Communities, Organizational Change Management
Customer Experience is ruling the world. At least parts of it. The conference began with Lithium’s CEO Rob Tarkoff talking about customer expectations. Today’s customers have extreme expectations and that brands are struggling to keep pace with new ways of...