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OMMA KeyNote: How Marketers Can Measure Engagement & Choose Smart Ad Buys

OMMA KeyNote: How Marketers Can Measure Engagement & Choose Smart Ad Buys

by Dr. Natalie | Sep 25, 2013 | Big Data, Marketing Software, Social Analytics

This keynote is about how social media is driving the big data explosion and how marketers can measure engagement by using interest graph platforms that provide key insights into things like: 1. Knowing the best form of content to create – pictures, videos,...
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