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Guest Post: How Digital Technology Is Transforming Customer Data Collection

Guest Post: How Digital Technology Is Transforming Customer Data Collection

Digital business is increasing the potential monetary value of data, but most companies aren’t leveraging this valuable resource. Smart devices, mobile technology and social media are increasing the volume and variety of customer data available at an accelerated...
Adobe and Google Partner to Create a Better Mobile Experience

Adobe and Google Partner to Create a Better Mobile Experience

What is the mission of Adobe?  To change the world through digital experiences.  The pace of change in how consumers engage with content is accelerating. So their mission is more relevant than it has ever been before. Consumers expect to connect with content...
The Secret to Success in IoT: Microsoft Partner ICONICS Shares It’s IoT Cloud Experiences

The Secret to Success in IoT: Microsoft Partner ICONICS Shares It’s IoT Cloud Experiences

What is the Internet of Things (IoT)? The Internet of Things (IoT) is a hot topic these days. Unlike many overhyped technology visions over the years, IoT has the underpinnings today to start happening throughout the developed world. Sensors everywhere. Ubiquitous...
Salesforce Transforms Big Data Into Customer Success with the Salesforce Analytics Cloud

Salesforce Transforms Big Data Into Customer Success with the Salesforce Analytics Cloud

The Big Data bug has Just About Bit Everyone. Salesforce announced their Analytics Cloud ecosystem will include: Google, Cloudera, Hortonworks, New Relic, Informatica and Trifacta. It’s true there is more data that ever before. But the key with data is to not...