by Dr. Natalie | Sep 22, 2016 | CEO, CFO, Chief Revenue Officer, CMO, Crossing the Chasm, Customer Experience, customer experience maturity, CX, Digital Disruption, Digital Performance Management, digital transformation, Dr. Natalie's Blog, DX, Employee Collaboration Affects Customer Experience, Innovation, Leadership, Organizational Change Management, ROI Of Customer Experience, ROI of Organizational Change Management
Having been a long-term customer experience advocate and studied the field, I as many others, have noticed that while companies are saying that customer experience is a key differentiator, that it’s at the top of their priority list of business initiatives, that...
by Dr. Natalie | Jul 26, 2016 | Analytics of Everything, Big Data, CEO, CFO, Chief Revenue Officer, CIO, Cloud Computing, CMO, Contact Centers, CRM, Crossing the Chasm, Customer Experience, Customer Service, Digital Disruption, Digital Marketing, digital transformation, Dr. Natalie's Blog, ecommerce, Innovation, Internet of Analytics, Internet of Things, IOT, Leadership, Machine Learning, Marketing Optimization, Mobile Apps, Mobile Commerce, Organizational Change Management, Owned Communities, peer-to-peer communities, Performance Management
The need for customer experience to improve is not a myth. In fact, here’s why. Noted psychology researcher and writer Mihaly Csíkszentmihályi observed in 1998 that people who perform seamless, sequence-based activities on a regular basis are happier than people who...
