by Dr. Natalie | Jun 24, 2015 | Big Data, CMO, CRM, Customer Experience, Customer Service, Digital Marketing, Dr. Natalie's Blog, Marketing Optimization, Owned Communities, peer-to-peer communities
It’s true – to deliver on a brand promise of excellent customer experience, it takes a village. And it makes perfect sense that Microsoft Dynamics has created a strategic alliance with Lithium, a community platform vendor. What does this mean? Microsoft...
by Dr. Natalie | Jun 15, 2015 | Big Data, Chief Revenue Officer, CIO, CMO, Conferences, CRM, Customer Experience, Customer Service, Dr. Natalie's Blog
I’m speaking at Salesforce Exact Target’s Connections Conference. And Salesforce has announced their next generation marketing cloud. For more information follow @salesforce, @marketingcloud and #CNX15 on Twitter. With the next generation Journey Builder...
by Dr. Natalie | Jun 15, 2015 | B2B Customer Success Management, CEO, CFO, Chief Revenue Officer, CIO, CMO, Customer Experience, Customer Service, Customer Success Management, Digital Disruption, Digital Marketing, Dr. Natalie's Blog, Leadership, Marketing Optimization, Mobile Commerce, Organizational Change Management, Social CRM
Is your brand following any of these best practices for customer experience management? Find out more at this webinar on 6 steps to superb customer experience management and here’s the research paper on best practices in customer experience management,...
by Dr. Natalie | Jun 9, 2015 | B2B Customer Success Management, Chief Revenue Officer, CMO, Customer Experience, Customer Service, Digital Marketing, Dr. Natalie's Blog, Marketing Optimization, Mobile Commerce, Organizational Change Management
In this new report we look at some of the key concepts for defining the elements required for superb experience management in the digital business disruption era. Clients can use document as a source for planning and work closely with both the business and technical...
by Dr. Natalie | May 28, 2015 | APIs, Big Data, Chief Revenue Officer, CIO, CMO, Customer Experience, Customer Service, Customer Success Management, Digital Disruption, Digital Marketing, Dr. Natalie's Blog, Internet of Things, Leadership, Marketing Optimization, Organizational Change Management
The Big Data bug has Just About Bit Everyone. Salesforce announced their Analytics Cloud ecosystem will include: Google, Cloudera, Hortonworks, New Relic, Informatica and Trifacta. It’s true there is more data that ever before. But the key with data is to not...