by Dr. Natalie | Apr 4, 2016 | Chief Revenue Officer, CIO, CMO, Crossing the Chasm, Customer Experience, Customer Service, Digital Disruption, Digital Marketing, digital transformation, Dr. Natalie's Blog, Marketing Optimization, Mobile Apps, Mobile Commerce
SOASTA, a leader in performance analytics, announced the Winter 2016 release of its Digital Performance Management (DPM) Platform. The new release introduces a series of enhancements and services to help digital businesses meet the growing demand for the ultimate...
by Dr. Natalie | Oct 8, 2015 | B2B Customer Success Management, CEO, CMO, CRM, Customer Experience, Digital Marketing, Leadership, Marketing Optimization, Organizational Change Management
As brands realize Customer Experience Management is key to their overall strategy and long-term growth, our research at Constellation found CMOs should consider the following 7 principles when leading customer experience initiatives: Bring passion about the brand you...
by Dr. Natalie | Jun 9, 2015 | B2B Customer Success Management, Chief Revenue Officer, CMO, Customer Experience, Customer Service, Digital Marketing, Dr. Natalie's Blog, Marketing Optimization, Mobile Commerce, Organizational Change Management
In this new report we look at some of the key concepts for defining the elements required for superb experience management in the digital business disruption era. Clients can use document as a source for planning and work closely with both the business and technical...
by Dr. Natalie | Jan 25, 2015 | Customer Experience, Customer Service, Dr. Natalie's Blog
Medallia® Customer Experience Management (CEM) provider announced the release of Medallia Resolve, an advanced customer experience capability that helps companies quickly find the root causes of recurring customer pain points so they can be addressed at the source of...
