Microsoft Dynamics and LinkedIn Sales Navigator Make Strong Connections

Microsoft Dynamics and LinkedIn Sales Navigator Make Strong Connections

LinkedIn is building deeper integration between LinkedIn Sales Navigator and Microsoft Dynamics CRM, enabling companies to easily connect their social selling activities to their customer engagement efforts. LinkedIn’s  information embedded right into Dynamics...
Announcement: Lithium And Microsoft Form Strategic Alliance

Announcement: Lithium And Microsoft Form Strategic Alliance

Lithium Technologies and Microsoft Corporation have signed a strategic alliance agreement to integrate Lithium social interactions and community data into Microsoft Dynamics CRM. So finally we can integrate customer records with community and social…...
What Is a “Fully Engaged Customer”?

What Is a “Fully Engaged Customer”?

What Is a “fully engaged customer”? That’s a very good question! Some of the answer depends on who you ask.  Marketing has one opinion, Sales generally another and then Customer Service might see a fully engaged customer from a whole different point...
Customer Experience: How Marketing, Sales and Customer Service Drive Customer Loyalty

Customer Experience: How Marketing, Sales and Customer Service Drive Customer Loyalty

Customer Service is Where the Rubber Meets the Road Henry Ford, an innovator in personal transportation said, “A business absolutely devoted to service will have only one worry about profits. They will be embarrassingly large.” Nearly a century later, the...
The Year of the Customer: Research Points to the New Focus Must Be The Customer

The Year of the Customer: Research Points to the New Focus Must Be The Customer

Over the years I’ve covered Marketing, Sales, Customer Service and Support, Customer Success Management – all of which end up providing the brand or company the ability to deliver on a promise and make good on that promise or somewhere along that customer...