Capital One Announces Launch of DevExchange / Offers New APIs

Starting something new is exhilarating, daring and, at times, even daunting. People who create know this. Having an idea isn’t the hardest part. Getting that idea off the ground is – building adoption, clarifying value, then scaling that idea to realize its full impact in the world.
And it’s no different for companies. Capital One knows about creating new things. They founded this on the belief that information, technology and great people could combine to bring new, highly customized financial products directly to consumers. It was daunting, and exhilarating. But less than 3 decades and more than 45 million great customers later – you could say they have proven that original concept.
So what’s next? They are starting something new again by becoming one of the first banks to open their platform to external developers and partners. They are launching Capital One DevExchange.
Capital One DevExchangeEvery experienced developer will tell you that before they invest their time in a platform, they need to know that the basics are covered. Foundational things like:

  • APIs that matter, are easy to integrate and are standards-based.
  • A portal where they can explore all the capabilities – from documentation, sample code and reference apps, to high-quality support and access to the entire community.
  • A place where they can easily test their concepts, have robust test data analytics and get instant access to prove their ideas.
  • A place where feedback matters and there is an opportunity to explore ideas with like-minded people.
  • Lastly and most importantly, a program that operates with transparency and a commitment to long-term sustainability.

Building a sustainable, vibrant developer community is hard work. It isn’t just about APIs, SDKs or toolkits. It’s about working together to solve problems. Engaging community members wherever they are. Defining a long-term strategy that benefits all. Creating real revenue and business value to flow to everyone. Promoting those successes. And doing the hard work every day of supporting, servicing, communicating with, adjusting when necessary, and expanding the ecosystem around the community.

They are creating such a place. A place where ideas become tangible. A place to access technology that is essential to people’s everyday lives – money, finances, and identity. A place they call Capital One DevExchange.

It’s time that banking and financial services catch up to the rest of our digital-enabled lives. They still believe that information, technology and great people are the magical combination needed to drive innovation. But they also know that great people – including great developers, engineers, and product visionaries – are everywhere. And they want to work with you.The challenge isn’t just to convince people to devote their engineering and development resources to working with them. It’s also to make sure you have a voice in this community.

Maybe the world is changing? Nice to see people being considered as a key component!

@drnatalie petouhoff

Covering Digital Transformation

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Communities Add Business Value: Verint Advances Customer Engagement Optimization Portfolio with New Release of Telligent Social Community Software

Verint System, Inc and Selligent announced a major new release of its Telligent Communitysolution. Among the latest advancements to the Telligent Community are the new community management tools and user experience capabilities, workflow enhancements, new content management and moderation functionality, and ongoing API investments, as well as solution availability in a Community as a Service (CaaS) model.

These advancements are designed to further organizations’ use of actionable intelligence that flows through their communities as they focus on the advancement of strategic objectives, such as gaining a holistic view of customer service effectiveness, integrating social experiences on the web and supporting digital transformation initiatives. 

The Telligent Community social software platform— which is available in SaaS, on-premises and now CaaS deployment models—enables customer service and digital marketing organizations within a business to create compelling, online, branded communities for customers, partners and employees to collaborate and engage. This new release marks the first community product introduction to follow the acquisition of Telligent by Verint in 2015.

Community Management Advancements for Increased Efficiency: The suite of Telligent applications and services features advanced management capabilities designed to reduce the time and resources required to manage the community. Among these are new moderation functionality, updates to leaderboards, search engine optimization (SEO) updates, new content management tools, and enhancements to question and answer (Q&A) workflow for customer support use cases. All of these enhancements are designed to free the community owner to spend more time with customers.

Staging and Publishing Workflow Enhancements to Simplify Deployments: New workflow capabilities in the Telligent solution enable users to stage and preview changes and updates to the community prior to rolling them out into live user environments. For Telligent customers upgrading from previous versions or upgrading widgets, these staging and publishing enhancements can save valuable time and effort, and simply workflow and deployment.

Addition of Intelligent Content Management and Moderation Capabilities: Also new to the Telligent Community is the introduction of analytics, user reputation and abuse reporting to enhance and simplify workflow associated with moderating content and users. These expanded moderation capabilities provide services across all content published within the community and add a process that enables content authors to appeal when content is incorrectly moderated. This represents yet another advancement designed to ease the workload of the community manager.

New Community as a Service Offering: In addition, the Telligent solution is now available in a Community as a Service (CaaS) model. By using CaaS, organizations can benefit from the full suite of applications, services and management tools offered by Telligent Community. The CaaS offering is a Telligent managed service solution that enables customers and partners, and their developers, to build the unique, creative community experiences they desire.

Ongoing Investment in the API Economy: For developers, the solution features a host of advancements, including moving many of Telligent Community’s integrations to open source on GitHub. It also has new editors for managing content, as well as editors for managing all design elements, such as CSS. Further enhancements involve expanded APIs, WebHooks and application tracing, all designed to simplify development efforts for customers and partners that want to build on the Telligent platform. The solution also includes updates to its widget studio functionality for managing the full user experience.

More Words From The Executives: “Telligent is delighted to bring these new capabilities to market as we continue to invest in and grow our business in social software for customer and employee communities,” says Rob Howard, vice president and general manager for social communities, Verint Enterprise Intelligence Solutions.™ “These latest advancements are designed to offer our customers more deployment model options, enable 100 percent customization and simplified management, and add advanced functionality for sharing ideas and feedback.”

Customer communities serve as a natural extension to customer engagement optimization, and Verint offers communities as part of a comprehensive platform with ties to engagement management, customer analytics and workforce optimization. Using the Telligent solutions, organizations can uniquely provide actionable intelligence across customers’ omnichannel experiences to include voice, chat, email, web self-service, and customer and employee communities. Leveraging community software, companies can foster customer-to-customer and employee-to-employee collaboration and trust, support and drive enhanced self-service and social support, lower service costs, and enable destinations for dynamic digital marketing campaigns, while fostering new levels of customer and employee engagement.

 As communities become more and more important to companies, as the research in my paper has shown, it’s important to a businesses strategy to include a community. You can download an excerpt and learn more about my research findings on the business value to communities, that goes far beyond just Customer Service.

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@DrNatalie Petouhoff, VP and Principal Analyst, Constellation Research

Covering Customer-facing Applications That Drive Better Business Results

 

 

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Disrupting Digital Business: The Customer Experience Imperative

As digital business is emerging, it’s disrupting business. What does that mean? It means that how you do business must change. And it’s not just adding a Twitter feed or creating a Facebook page. It’s much more than that. It really means that you have to look at how you are doing business – your processes, your policies, your departments, your people, your technology and make major changes. I can remember when organization change management first became a discipline. But back then there were so many that pushed it aside, crossed it off their to do list and basically thought it was “Kumbaya” and the “soft stuff you can’t measure.” Which quadrant is your business in?

quadrant for fast followers

Well guess what? Organizational Change is back and here to stay. Because that is what is at the root of digital business. It really means you have to change your organization! Some ways to think about this are what we call the 9 C’s and Customer Engagement Optimization. Our research shows there are 9 C’s of Customer Engagement:

  1. Culture
  2. Community
  3. Credibility
  4. Channels
  5. Content
  6. Cadence
  7. Context
  8. Catalysts and
  9. Currency

Digital Business Disruption Starts with People-Centric Values

You need to understand culture, community, and credibility. This means that you need to start with Customer Engagement Optimization. How do you make sure you understand your prospects and customers?  Where does listening play a role? Do you have a process to listen to what your employees as well as what your customers think about the company, its products and services? If not, start here.

Digital Business Disruption Is About Communication

You need to understand how channels, content, and cadence of the content on the channels work with each other. So once  we understand the people centric values, how do we engage? What are effective models to connect? Organizations need to transform the way that they interact with their customers – online and offline. What’s the best way to start doing this? Do you just jump into the online conversations? Is it even the right channel?  What content makes sense? How often do you reach out? Are your customers and prospects responding?

Digital Business Disruption Is About Right Time Drivers 

This is where context, catalyst, and currency play a role in enabling engagement optimization. You might ask yourself, “What can you do to make sure your interactions remain relevant? How do you deliver compelling offers that influence a call to action?  What’s required to build sustainable engagement.”

Digital Business Disruption Is About Actionable Insights/Intelligence

Once you have some sense about what customers are talking about – to each other, to your company, to your competitors, how do you deliver an end-to-end actionable intelligence where the workforce is optimized to respond or hear about the issues or kudos? What should be measured?  How do you focus in on the right metrics that matter?

Digital Business Disruption Is About Journey Mapping to Make Improvements

Businesses must realize there is a real need for continuous improvement and optimization. It’s not a one time – take a look at things, change a few of them and then you are done. Nope. It’s about continuous, measurable change. Questions for an organization might be, “How do you improve enterprise processes with the information you learn from this collective solution that is giving you all this actionable intelligence? What organizational issues can this bring about? Is this an easy process? Do people need special skills to collaborate cross-functionally? How do you take where ever you are in the process and manage and enrich these customer interactions? How do you start, how to do improve and how do you maintain this process over time?”

Digital Business Disruption Is About Developing A Customer Engagement Optimization Culture

I can tell you from being a management consultant and having worked in many companies, nothing is going to change unless there is true and authentic leadership that is dedicated to making this types of changes. Senior leadership involvement on a day-to-day business required for success in transforming the company culture. Questions for an organization might be along these lines, “Who should drive the initiatives?  What’s required to build a culture of customer engagement? What kind of training is required? What kind of skill sets?”

Digital Business Disruption Is About Doing So Via Digital Transformation

What this means is that there is the need to change your business model. What business are you really in? Are you selling printers or customer experiences? The shift to digital business changes not only business models but also how companies engage with their customers. And you have to know what business you are in to do this.

If you want to know more about digital business disruption, join Ray Wang and myself on a webinar, May 26th at 11 AM PST.

MY POV: Most business are not prepared for what it takes to make the shift to a digital business. Where do you think you stand with respect to your business’s readiness for change?

quadrant for fast followers

@drnatalie, VP and Principal Analyst, Constellation Research, Covering Marketing, Sales and Customer Service to Deliver Amazing Customer Experiences

 

 

 

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