by Dr. Natalie | Apr 15, 2015 | Big Data, Chief Revenue Officer, CIO, Digital Marketing, Internet of Things, Marketing Software
TweetWith all the data and all the opportunity, it’s really necessary to have someone focus on getting most out of that data. Otherwise, as other’s have coined, you end up with a data lake – a bunch of data but not in context and not useable in...
by Dr. Natalie | Feb 11, 2015 | Big Data, Digital Marketing, Dr. Natalie's Blog
TweetWhile Data Scientist and Business Analyst are uncovering incredible insights, the big question is how useful is that information to the business and business user? Data Scientists understand the analytics and the data, often using data science language. This can...
by Dr. Natalie | Dec 4, 2012 | Customer Experience, Customer Service, Dr. Natalie's Blog
TweetForce Multiplier #4: Less Missed Trends, More Cross-Department Input, More Business Insight And Foresight For the whole story on how to use the OODA Loop as a unique way to use Social Media to improve Customer Service, download the white paper here. Or read...
