by Dr. Natalie | Sep 19, 2016 | Chief Revenue Officer, CMO, Contact Centers, Content Marketing, Crossing the Chasm, Customer Experience, customer experience maturity, Customer Service, Customer Service Agents, Digital Disruption, Digital Marketing, digital transformation, Dr. Natalie's Blog, Events, Innovation, Leadership, Organizational Change Management, ROI of Contact Centers, ROI of Customer Care, ROI Of Customer Experience, ROI of Customer Service, ROI of Organizational Change Management, ROI of Social Media
This research that I just completed is about how to use customer experience to turn Millennials into brand advocates. Why does it matter? They are different than other generations that have come before then. If you are in the Boomer Generation and are running a...
by Dr. Natalie | May 11, 2016 | Conferences, Crossing the Chasm, Customer Experience, Customer Service, Digital Disruption, Digital Marketing, digital transformation, Dr. Natalie's Blog, Events, Leadership, Social Mobile
The Digital Hollywood Panel was comprisized of Brian Popowitz, Jessica Hasson, John Bohan, Christopher Puga and Johnny Miller. When I asked them if they could only leave the audience with a few 1-3 thoughts, what would they be, here’s how they responded: Brian...
by Dr. Natalie | Mar 10, 2016 | Analytics of Everything, CEO, CFO, Chief Revenue Officer, CIO, Cloud Computing, CMO, Conferences, Content Marketing, CRM, Crossing the Chasm, Customer Experience, Customer Service, Customer Success Management, Digital Disruption, Digital Marketing, digital transformation, Dr. Natalie's Blog, Events, Innovation, Internet of Analytics, Internet of Things, IOT, Leadership, Marketing Automation, Marketing Optimization, Marketing Software, Mobile Apps, Mobile Commerce, Organizational Change Management, ROI Of Customer Experience, ROI of Marketing Analytics, Social PR, Marketing and Advertising, Women, Women Firsts
Direct Marketing News is honored to announce the 2016 Honorees to the Marketing Hall of Femme! These incredible women have storied careers, take risks, and push the industry and their companies forward with their edgy marketing strategies. On April 8, 2016, we’re...
by Dr. Natalie | Feb 21, 2016 | Analytics of Everything, B2B Customer Success Management, Big Data, CEO, CFO, Chief Revenue Officer, CIO, CMO, Conferences, CRM, Crossing the Chasm, Customer Experience, Customer Service, Customer Service Agents, Customer Success Management, Digital Disruption, digital transformation, Dr. Natalie's Blog, ecommerce, Employee Collaboration Affects Customer Experience, EU privacy law, Events, Innovation, Internet of Analytics, Internet of Things, IOT, Leadership, Marketing Automation, Marketing Optimization, Marketing Software, Mobile Apps, Mobile Commerce, Online Communities, Organizational Change Management, Owned Communities, peer-to-peer communities, PPI, privacy, ROI of Contact Centers, ROI of Customer Care, ROI Of Customer Experience, ROI of Customer Service, ROI of Social Media, Social Analytics, Social Business and Social Media Case Studies, Social Commerce, Social CRM, Social Good, Social Innovation, Social Media Compliance, Social Media Gaming and Gamification, Social Media Monitoring, Social Mobile, Social Networks, Social PR, Marketing and Advertising, Social Selling, storytelling, SuperNova Awards, Systems Integrators
The SuperNova Awards honor leaders that demonstrate excellence in the application and adoption of new and emerging technologies. This is the sixth year of the Constellation SuperNova Awards. Are you using IoT to create great, new customer experiences. Has the move to...
by Dr. Natalie | Jan 24, 2016 | Digital Marketing, Events, Social PR, Marketing and Advertising
DMN and The Hub have combined forces this year to present the Marketing&Tech Innovation Awards, which honor the most innovative strategies, platforms, and people in marketing today. I was thrilled to be a judge in this year’s selection. The winners will be...
by Dr. Natalie | Oct 3, 2014 | Big Data, Chief Revenue Officer, CMO, Conferences, Content Marketing, Customer Experience, Customer Service, Customer Service Agents, Digital Marketing, Dr. Natalie's Blog, Events, Marketing Automation, Marketing Optimization, Marketing Software, Organizational Change Management
Why is CX or Customer Experience So Important Today? Attending OpenWorld 2014 brought to mind the importance of making sure your customer-facing organizations are really focused on the customer. While this may seem like a very obvious thing to say, most studies show...