by Dr. Natalie | Jun 24, 2015 | B2B Customer Success Management, Big Data, CEO, CFO, Chief Revenue Officer, Customer Experience, Customer Success Management, Digital Disruption, Digital Marketing, ecommerce, Leadership, Marketing Optimization, Mobile Commerce, Organizational Change Management, Social Commerce, Social CRM, Social Mobile, Social Selling
In this research, we look at trends to take ordinary experiences and deliver superb experiences that keep brand promises by delivering superb customer experience management across the web, mobile and commerce. Clients should use this document as a source for planning...
by Dr. Natalie | Jun 12, 2015 | CFO, Chief Revenue Officer, CIO, CMO, Customer Experience, Customer Service, Customer Success Management, Digital Marketing, Dr. Natalie's Blog, ecommerce, Marketing Optimization, Mobile Commerce
In our new research on customer e-commerce engagement and driving revenue, we found four steps that are necessary for the creation of a fully engagement customer experience. Here’s a link to the snapshot of the report. And here’s what we found those four...
by Dr. Natalie | Jun 7, 2015 | B2B Customer Success Management, Big Data, CEO, CFO, Chief Revenue Officer, CMO, Customer Experience, Customer Service, Customer Success Management, Digital Marketing, Dr. Natalie's Blog, ecommerce, Leadership, Marketing Optimization, Mobile Commerce, Organizational Change Management, Social Commerce, Social Mobile
We just finished some new research that shows the correlation to customer experience and commerce / revenue. Below are some of the highlights of the research and a link to a snapshot of the paper is here. The Four Factors that Drive Superior Customer Experience...
by Dr. Natalie | May 29, 2015 | B2B Customer Success Management, Big Data, CEO, CFO, Chief Revenue Officer, CIO, CMO, Customer Experience, Customer Service, Customer Success Management, Digital Disruption, Digital Marketing, Dr. Natalie's Blog, ecommerce, Leadership, Marketing Optimization, Mobile Commerce, Organizational Change Management, Social CRM, Social Networks, Social Selling
In-Journey, Real-time Customer Journey Mapping Lots of clients ask, “How can I improve my customer experience to gain and retain loyal customers?” Some brands are operating on old legacy systems and are having a difficult time being able to incorporate...
