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Social media is good at increasing loyalty, advocacy and referrals. But what you might not know is that doesn’t work to just start posting in social channels without defining your strategy. This webinar looks at the seven steps to creating a strategy that will take your social media initiatives to the next level. You will see out how you can use it to drive customers through the marketing funnel from awareness to interest, consideration and purchase as well as increase loyalty, referrals, and advocacy so you can:

  • Get real, accelerated business results from social
  • Reduce the politics and get consensus on best next steps
  • Make smarter decisions and align your team with goals

Click on the graphic to listen to the webinar:

Netbase 7 Steps to filling the customer funnel

Dr. Natalie’s Executive Success Acceleration Firmâ„¢
Executive Business Strategy Advisor & Social Customer Experience Industry Authority & Consultant
The Doctor Knows Social Media ROI & Our Business Strategies Rx Get Results!
Our Motto? Be Awesome by: Learning, Sharing & Growing!

What we do: We work with companies to deliver increased revenue and decreased costs:

  • Executive Leadership Guidance on Strategy and Business Use of Social Media
  • Social Media / Business Benchmark Assessments – Tell you what you got/ what you might consider
  • Social Media ROI – set-up measurement capabilities and dashboards
  • Workshops on Business Strategy: Customer Experience, PR, Marketing, Customer Service & Internal Employee Advocacy
  • Instructor MEMES Summer Institutes at UCLA Anderson & UCLA Extension
  • Customer Experience / Social Customer Service Excellence Benchmarking Assessments & Advisory
  • Software Company Visualized-ROI, Persona-based Solution Selling w/ Targeted USP & Messaging / ebooks, White Papers, Webinars…
  • Social Media Training, Organizational Change, Motivation and Goal Setting