In this interview, I interview Mark Yolton, the Senior Vice President of SAP. We discuss DiSCo, ROI, Inffluencers and Contributers and User Generated Content, so this is an interview you won’t want to miss!
Mark has served in management positions at Oracle, PeopleSoft, Sun Microsystems, Unisys, and Prudential in areas including: marketing, eBusiness, website/portal/ community management, from headquarters, to field, and division-level positions.
Born in Texas, grew up near Philadelphia, now lives in the San Francisco Bay Area of California with his wife, three kids, two grandsons, and a Harley-Davidson Road King Classic.
At Social Business Builders,
we work with brands & software companies to deliver increased revenue and decreased costs.
Our Motto? Learn. Share. Grow!
@DrNatalie L. Petouhoff
Want to see how to get an ROI from Social Media? Check out these fun videos:
Video 1: Building the Business Case for Social Media
Video 2: How to Measure the ROI of Social Media
Here’s My book on Businesses can Drive Sales on Facebook: Like My Stuff: How To Monetize Your Facebook Fans
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