Did U See The Videos On the ROI of Social Media?

June 14, 2011 By Dr. Natalie 90 Comments

I’ve been asked… a number of times, where can we see these videos that Kathy Herrmann and I wrote? We created them based on our thought leadership with the help and support of Salesforce.com and www.rebelunit.com (RSA) on the ROI of social media… so I thought I would post them here… so that you have access to them at any time!

Video 1: How Social Media Benefits the Whole Company

Video 2: How to Calculate The ROI of Social Media

Video 3: How To Build a Business Case For Social Customer

@drnatalie Learn. Share. Grow.

Filed Under: Customer Experience, Customer Service, Dr. Natalie's Blog, Leadership, ROI of Social Media, Social PR, Marketing and Advertising Tagged With: • Better product ideation (R&D), • Enhanced brand reputation protection (PR), • Faster product/service resolution, • Increase volume of customers through the marketing funnel (Marketing), • Quicker crisis response (Mar Comm), average handle time, business case, CRM, customer centric, Customer Experience, customer loyalty, customer satisfaction, customer service, disgruntled customers, Emily Yellin, engagement, Facebook, first call resolution, kathy herrmann, leadership, marketing, marketing conversion rate, metrics, net promoter score, NPS, Outsourced, PR, PR disaster, ROI, RSA videos, Sales, salesforce.com, SFDC, social currency, social customer service, social influence, social media, social media business case, social networks, SuperUsers, transform, Twitter, Undercover Boss, videos on ROI of social media, Your Call Is (Not That) Important to Us: Customer Service

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