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The Experience Economy And The Chemistry Of Customer Experience

by Dr. Natalie | Dec 3, 2021 | Dr. Natalie's Blog

Original Article Published on Forbes.com Joseph Pine and James Gilmore introduced the idea of the Experience Economy in 1998. Fast forward to this year, in the wake of the COVID-19 pandemic, and Accenture research shows that, to drive growth, companies must reimagine...

How To Put Empathy Into Action In Your Customer Experience

by Dr. Natalie | Dec 3, 2021 | Dr. Natalie's Blog

Original article by Adrian Swinscoe, Published on Forbes.com I’ve long advocated about the importance of empathy in customer experience, the need for more of it and why organizations should consider building an empathetic musculature if they want to sustainably...
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