by Dr. Natalie | Jul 26, 2016 | Analytics of Everything, Big Data, CEO, CFO, Chief Revenue Officer, CIO, Cloud Computing, CMO, Contact Centers, CRM, Crossing the Chasm, Customer Experience, Customer Service, Digital Disruption, Digital Marketing, digital transformation, Dr. Natalie's Blog, ecommerce, Innovation, Internet of Analytics, Internet of Things, IOT, Leadership, Machine Learning, Marketing Optimization, Mobile Apps, Mobile Commerce, Organizational Change Management, Owned Communities, peer-to-peer communities, Performance Management
The need for customer experience to improve is not a myth. In fact, here’s why. Noted psychology researcher and writer Mihaly Csíkszentmihályi observed in 1998 that people who perform seamless, sequence-based activities on a regular basis are happier than people who...
