by Dr. Natalie | Feb 1, 2016 | Big Data, Chief Revenue Officer, CIO, Crossing the Chasm, Digital Disruption, digital transformation, Dr. Natalie's Blog, Marketing Automation
Teradata announced a strategic partnership with Alation, Inc., the collaborative data company, to deliver a collaborative data catalog that brings trust in data to self-service analytics. What Does This Mean To You? Teradata will re-sell the Alation Data Catalog to...
by Dr. Natalie | Feb 1, 2016 | Crossing the Chasm, Digital Disruption, Dr. Natalie's Blog, Facebook
Audience Optimization is a new tool that reveals the hundreds of thousands of categories Facebook divides its users into, but also the number of people who belong to each one. The tool allows any official page manager to identify the “Preferred Audience”...
by Dr. Natalie | Feb 1, 2016 | Customer Service, Digital Disruption, digital transformation, Dr. Natalie's Blog, Twitter
How does Twitter make money? Good question. Many companies use it for Customer Service – as consumers have figured out it’s a great place to embrace a company into fixing a customer service issue that has not been resolved or just to get the brand’s...