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7 Steps to Create Powerful Customer Experiences and Get Social Media ROI

7 Steps to Create Powerful Customer Experiences and Get Social Media ROI

by Dr. Natalie | Sep 25, 2013 | Big Data, Customer Experience, Marketing Software, Social Media Monitoring, Social PR, Marketing and Advertising

In this webinar with Crimson-Hexagon, I walk through seven steps that help brands create powerful customer experiences as well as where the ROI is… which seems to be difficult for some people to see where the return on integrating social media into a business is...
OMMA KeyNote: How Marketers Can Measure Engagement & Choose Smart Ad Buys

OMMA KeyNote: How Marketers Can Measure Engagement & Choose Smart Ad Buys

by Dr. Natalie | Sep 25, 2013 | Big Data, Marketing Software, Social Analytics

This keynote is about how social media is driving the big data explosion and how marketers can measure engagement by using interest graph platforms that provide key insights into things like: 1. Knowing the best form of content to create – pictures, videos,...
KeyNote: Who Will lead the Revolution in Social Media and Big Data? IT or The Business? Marketing, PR, Sales, etc…

KeyNote: Who Will lead the Revolution in Social Media and Big Data? IT or The Business? Marketing, PR, Sales, etc…

by Dr. Natalie | Sep 25, 2013 | Presentation Slides

KeyNote: Who Will lead the Revolution in Social Media and Big Data? IT or The Business? Marketing, PR, Sales, etc… 1. @DrNatalie Petouhoff (Pet-a-dog) DoctorNatalie@gmail.com @drnatalie Who Will Lead the Revolu/on In Social Media & Big Data? x Business vs....
Genesys G Force: Integrating Customer Service and Social Media

Genesys G Force: Integrating Customer Service and Social Media

by Dr. Natalie | Sep 25, 2013 | Customer Experience, Customer Service, Dr. Natalie's Blog

At this conference I talked about the strategy to take traditional customer service and contact center channels and integrate them with social media. This provides companies with many advantages but it also presents many, many challenges. These short clips give you...
KeyNote: Who Will Lead the Big Data & Social Media Revolution? IT or the Line of Business?

KeyNote: Who Will Lead the Big Data & Social Media Revolution? IT or the Line of Business?

by Dr. Natalie | Sep 25, 2013 | Big Data, Conferences, Dr. Natalie's Blog, ROI of Social Media, Software and Vendor Posts

This keynote at TWDI in NYC we explored Who will Lead the Social Media and Big Data Revolution — IT or The Lines of Business (Marketing, Sales, Customer Service…) Whether its social media monitoring with software applications like Crimson-Hexagon or Fan...
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