by Dr. Natalie | Jun 19, 2011 | Customer Service, Dr. Natalie's Blog, Leadership, ROI of Social Media, Social PR, Marketing and Advertising
If you have seen the ROI of Social Media Videos, you may be wondering how the videos were made. So this post is about the creation of the video’s using the RSA motion capture process to illustrate the stories behind the narrative. We started by outlining a white...
by Dr. Natalie | Jun 14, 2011 | Dr. Natalie's Blog, Leadership, Organizational Change Management, Social Good
What’s the definition of insanity? Some say…. doing the same thing and expecting different results! What I love about Simon Mainwaring’s new book, “We First” is that he is suggests that we not only think different, but act and therefore...
by Dr. Natalie | Jun 14, 2011 | Customer Experience, Customer Service, Dr. Natalie's Blog, Leadership, ROI of Social Media, Social PR, Marketing and Advertising
I’ve been asked… a number of times, where can we see these videos that Kathy Herrmann and I wrote? We created them based on our thought leadership with the help and support of Salesforce.com and www.rebelunit.com (RSA) on the ROI of social media… so...
by Dr. Natalie | Jun 2, 2011 | Customer Service, Dr. Natalie's Blog, ROI of Social Media, Social CRM, Social PR, Marketing and Advertising
One of my favorite topics is talking about how social media is really changing business. Having looked at this topic for a number of years now I still surprised that more people aren’t familiar with building the business case for social media. Regardless of what...