by Dr. Natalie | Apr 26, 2016 | CEO, Chief Revenue Officer, CIO, Cloud Computing, CMO, Contact Centers, Customer Experience, Customer Service, Customer Service Agents, Digital Disruption, Digital Marketing, digital transformation, Dr. Natalie's Blog, Leadership, Marketing Optimization, Online Communities, Organizational Change Management, Owned Communities, ROI of Contact Centers, ROI of Customer Care, ROI Of Customer Experience, ROI of Customer Service, ROI of Social Media, Social Business and Social Media Case Studies, Social Commerce, Social CRM
Having worked for GM years ago and lived in Detroit, the motor capital, it was really interesting to see how GM is using social media to listen and engage customers – in marketing as well as customer service. This new case study shows the depth and strength of...
by Dr. Natalie | Nov 17, 2013 | Conferences, Customer Experience, Customer Service, Dr. Natalie's Blog
We conducted a study to determine the affect of technology on Customer Service Agent’s ability to deliver great customer experiences, increase revenue, decrease customer churn, agent attrition and contact center and call center costs, especially the cost of...
by Dr. Natalie | Oct 23, 2013 | Big Data, Customer Experience, Customer Service, Dr. Natalie's Blog, Dr. Natalie's Favorite Book Reviews, Featured, Leadership, Organizational Change Management, ROI of Social Media, Social Analytics
Publications, Books, Articles and Research Of Dr. Natalie Petouhoff. I was recently asked to create a list of all the things I’ve written… I not sure I have them all… but here’s a list of white papers, chapter in books, books I’ve...
by Dr. Natalie | Sep 25, 2013 | Big Data, Customer Experience, Marketing Software, Social Media Monitoring, Social PR, Marketing and Advertising
In this webinar with Crimson-Hexagon, I walk through seven steps that help brands create powerful customer experiences as well as where the ROI is… which seems to be difficult for some people to see where the return on integrating social media into a business is...
by Dr. Natalie | Sep 8, 2013 | Customer Experience, Customer Service, Dr. Natalie's Blog, ROI of Social Media
Wondering how to manage or interact with your customers? In session, we look at what does customer management look like and what is social media management. The comprehensive online summit was designed to seize how to take advantage of the valuable CRM opportunities...
