by Dr. Natalie | Jul 18, 2015 | CMO, Content Marketing, Digital Disruption, Dr. Natalie's Blog, In the News, Leadership, Online Communities, Organizational Change Management, peer-to-peer communities
Reddit’s forums are famous for hosting some of the most vibrant and some of the most disturbing (my personal opinion) discussions on the Web. The New York Times article by Jason Henry stated, “Mr. Huffman reappeared last Friday as chief executive to pull off a...
by Dr. Natalie | May 21, 2015 | CEO, CFO, Chief Revenue Officer, CIO, CMO, Content Marketing, Customer Experience, Customer Service, Customer Success Management, Digital Disruption, Dr. Natalie's Blog, Leadership, Marketing Optimization, Organizational Change Management, Social Innovation, Webinars
As digital business is emerging, it’s disrupting business. What does that mean? It means that how you do business must change. And it’s not just adding a Twitter feed or creating a Facebook page. It’s much more than that. It really means that you...
by Dr. Natalie | May 6, 2015 | B2B Customer Success Management, Big Data, CEO, CFO, Chief Revenue Officer, CIO, CMO, Conferences, Content Marketing, Customer Experience, Customer Service, Customer Service Agents, Customer Success Management, Digital Marketing, Dr. Natalie's Blog, Leadership, Marketing Automation, Marketing Software, Organizational Change Management, Social PR, Marketing and Advertising, Twitter
Fresh off the first of the digital disruption tour events, I am reflecting on the wonderful conversation that Ray Wang lead with his keynote speech, really defining this new era of business. If you want to really understand what he’s talking about, you not only...
by Dr. Natalie | Jan 28, 2015 | Customer Experience, Customer Service, Dr. Natalie's Blog, Leadership, ROI of Social Media
This post is about five ways to deliver exceptional customer care in 2015. Customer service and support is shifting to a customer success management model. This is the ability to deliver great, consistent customer experiences across all channels that drive retention,...