by Dr. Natalie | Jul 14, 2013 | Customer Service, Dr. Natalie's Blog, Leadership, Organizational Change Management, ROI of Social Media, Social Business and Social Media Case Studies, Social Media Monitoring, Social PR, Marketing and Advertising
This is a comparison of the actual apology and the parody that ended up on Saturday Night Live. What companies want to do is to not end up with PR nightmares because they don’t really understand social media and how important the feedback of their customers...
by Dr. Natalie | Sep 23, 2011 | Dr. Natalie's Blog, Featured, Leadership, ROI of Social Media, Social CRM, Social Media & Digital Comm Education, Social PR, Marketing and Advertising
I teamed up with my friend Jennifer Tyler, @JenHowell4, at Sysomos and we did a little social media monitoring on the Netflix situation. One of the goals of this blog post is to show that data can be used to tell a story. When you tell a story, the audience listens. A...
