by Dr. Natalie | Mar 24, 2018 | Digital Marketing, Google
Duplicate content has long been a concern for marketers looking to improve their Google rankings, but now Twitter has announced new restrictions on how users may automate tweets as well. Users can no longer tweet the same content from multiple accounts, but can only...
by Dr. Natalie | Mar 7, 2016 | Big Data, Customer Experience, Customer Service, Customer Success Management, Digital Disruption, Digital Marketing, digital transformation, Dr. Natalie's Blog, Internet, Marketing Optimization, Mobile Apps, Mobile Commerce, Organizational Change Management, Technology
What is the mission of Adobe? To change the world through digital experiences. The pace of change in how consumers engage with content is accelerating. So their mission is more relevant than it has ever been before. Consumers expect to connect with content...
by Dr. Natalie | May 21, 2015 | CEO, CFO, Chief Revenue Officer, CIO, CMO, Content Marketing, Customer Experience, Customer Service, Customer Success Management, Digital Disruption, Dr. Natalie's Blog, Leadership, Marketing Optimization, Organizational Change Management, Social Innovation, Webinars
As digital business is emerging, it’s disrupting business. What does that mean? It means that how you do business must change. And it’s not just adding a Twitter feed or creating a Facebook page. It’s much more than that. It really means that you...
by Dr. Natalie | Feb 23, 2014 | Social PR, Marketing and Advertising
Why did Facebook develop EdgeRank? Are you one of those brands spending hundreds of thousands or millions of dollars on creating content for social media interactions? Facebook themselves admits the average brand page only reaches 16-17% of its fans. Data from...
by Dr. Natalie | Sep 8, 2013 | Big Data, Dr. Natalie's Blog, Marketing Software, Social Analytics
Content Management is a new buzz word. I think most brands didn’t realize that when they went down the path of social media, that they would end up becoming content creators and publishers. The fact is that there are 3.5B pieces of content shared per week....