by Dr. Natalie | Sep 1, 2016 | Customer Experience, Customer Service, Customer Service Agents, Digital Disruption, digital transformation, Dr. Natalie's Blog, Innovation, Leadership, ROI of Contact Centers, ROI of Customer Care, ROI of Customer Service, ROI of Social Media, Social Analytics, Social Business and Social Media Case Studies, Social CRM, Social Media Monitoring
The phrase “customer service is the new marketing” has gained popularity with brands realizing that poor customer service takes current, and even potential customers, out of the marketing funnel. Why? If a customer doesn’t get the help she needs, she often will not...
by Dr. Natalie | Feb 19, 2013 | Dr. Natalie's Blog
Are You Wondering How To Calculate the ROI of Social Media? If you have downloaded my ebook you probably want to know how your social media initiative could or is providing value to your organization. And you might have heard a range of things on social networks, on...