by Dr. Natalie | Sep 19, 2011 | Conferences, Events, ROI of Social Media, Social PR, Marketing and Advertising
I’m very excited to be presenting during Social Media Week in LosAngeles! I will be presenting with Sysomos on September 22 a 90 min breakfast session on “Social Media Monitoring and Measurement.” The event is free! I’ll use real-life case...
by Dr. Natalie | Jun 2, 2011 | Customer Service, Dr. Natalie's Blog, ROI of Social Media, Social CRM, Social PR, Marketing and Advertising
One of my favorite topics is talking about how social media is really changing business. Having looked at this topic for a number of years now I still surprised that more people aren’t familiar with building the business case for social media. Regardless of what...
by Dr. Natalie | Oct 24, 2009 | In the News
1to1Media Natalie Petouhoff, Ph.D., senior analyst at Forrester Research, talks with Mila DAntonio, managing editor, 1to1 Magazine, about the steps for tuning an organizations contact center into its business partner. read more
by Dr. Natalie | Oct 24, 2009 | In the News
CRM Magazine Feb 23, 2009 During a time of economic uncertainty, with President Barack Obama’s stimulus package yet to take effect and companies still looking for places to cut, new research from Boston-based analyst firm Forrester Research stresses the...