ROI of Social Media, Return on Investment, Social Media, Social CRM, SCRM, Customer Service, PR, Marketing, Social Business, Thought leadership, White papers, Forrester, Weber Shandwick, Management Consultant,
August 2009
It’s hard to find someone not talking about how the state of the economy is transforming the way organizations have to conduct business. One of the most common out-of-bounds calls is to “do more with less”—something that might lead some companies to commit a double fault. Nowhere is this heard more plaintively than in the contact center—especially one still seen by its corporate overseers as a cost center.
Dr. Natalie is a business strategist and a futurist. She has spent her careers looking about how businesses interact with their customers and their employees and she provides companies with the best way to create environments that foster loyatly, motivation and innovation. 
Thank you for the sensible critique. Me & my neighbour were preparing to do some research about that. We got a good book on that matter from our local library and most books where not as influensive as your information. I am very glad to see such information which I was searching for a long time.
Hi! glad that you got some info that was helpful! That’s the point of this blog. Thank you for the feedback!