Dr. Natalie’s Research Agenda and Published Research

Dr. Natalie’s Research Agenda and Published Research

If you are wondering what I have been up to lately, I thought I would put all the research I have published  into one place. Here’s a list of Dr. Natalie’s completed and published research and soon to be published content! It ranges from IOT, Analytics,...
Part 3: Comedian, Loni Love on What Companies Can Learn From Comedians, Fans and Customers

Part 3: Comedian, Loni Love on What Companies Can Learn From Comedians, Fans and Customers

Click here to learn more on Loni Love’s wisdom about Twitter, on the importance of fans/customers and that there is nothing more special than showing you care. This is wisdom that everyone can use! Loni Love spoke at the 140tc conference, with me, about how marketing,...
Part 1: How the Famous Sunset Strip Night Club, The Roxy, Used Social Media To Transform Not Only Their Business, But Their Competitors!

Part 1: How the Famous Sunset Strip Night Club, The Roxy, Used Social Media To Transform Not Only Their Business, But Their Competitors!

I’ve written a lot about how corporate America uses social media for improving the bottom-line and transforming their business. This post is about how Hollywood and famous night clubs use social media. I got to meet Nic Adler who manages The Roxy at...