My experience at #OOW14 was very good. I found that Oracle is really more focused on analysts and what we know about their products and services and want to create a solid relationship with the analyst community. While there is a relationship between analysts and Oracle, it is clear that with new leadership at the helm of Analyst Relationships, new life has been brought into the mix. This is important for vendor’s to understand the relationship between a vendor an the analysts who cover that particular area.
Many analysts want to try to keep up with everything that is going on, but there are only so many hours in a day, a week and a year. We do our very best to be current. But it’s really a shared responsibility between vendors and analysts to help buyers and users of technology to discern what all these new announcements mean to them and how to apply them to the work they have to get done on a daily basis.
If you were not at OpenWorld 2014 here’s:
1. A couple of storify collections of the tweets from the Conference
2. Keynote presentations – Can be watched live here:
Oracle OpenWorld: http://www.oracle.com/openworld/live/index.html
JavaOne: http://www.oracle.com/javaone/live/index.html
Twitter account – Follow the event – http://twitter.com/oracleopenworld – and remember, mark your Tweets with #oow14
Event Photos – Are being uploaded to Flickr, Pinterest and Instagram are available here:
Flickr: http://www.flickr.com/photos/oracle_images/
Pinterest: http://pinterest.com/oracleopenworld/
Instagram: http://instagram.com/oracle
Facebook page: http://www.facebook.com/OracleOpenWorld
3. Many of the announcements that were made on product and services Oracle made at the #OOW14 conference:
Oracle Announces New User Interface Design System for a More Engaging Customer Experience
Oracle Updates Oracle ERP Cloud to Help Businesses Streamline Their Enterprise Business Processes
Oracle Enhances Social Efficiency and Simplicity with Expanded Social Station Capabilities
Oracle Previews Mobile Application Accelerator for Oracle Mobile Cloud Service
Oracle Announces New User Interface Design System for a More Engaging Customer Experience
Oracle’s PeopleSoft HCM Enhancements Deliver a Simple and Modern User Experience
ReadyTalk Turns Customers into Advocates with Oracle Marketing Cloud
Oracle Updates Oracle ERP Cloud to Help Businesses Streamline Their Enterprise Business Processes
Oracle Extends Integrations Across Oracle Marketing Cloud
Oracle Enhances Social Efficiency and Simplicity with Expanded Social Station Capabilities
New Oracle Social Commerce Capabilities Increase Brand Awareness and Sales Conversion Rates
Oracle Expands Oracle Customer 2 Cloud Program Amid Customer Success
Oracle Supports Government Customers with Expanded Government Cloud Solutions Portfolio
Oracle Announces Oracle Software in Silicon Cloud
Personalized Plans and New LTE Video and Voice Services Drive LTE Diameter Signaling Growth
Universities Select Oracle’s PeopleSoft Campus Solutions to Enhance the Student Experience
4. Oracle OpenWorld 2014 Media Kit – All the announcements made so far are listed here.
@drnatalie
VP and Principle Analyst, Constellation Research Covering Marketing, Sales and Customer Service to Create Better Customer Experiences