by Dr. Natalie | Jun 24, 2015 | Big Data, CMO, CRM, Customer Experience, Customer Service, Digital Marketing, Dr. Natalie's Blog, Marketing Optimization, Owned Communities, peer-to-peer communities
It’s true – to deliver on a brand promise of excellent customer experience, it takes a village. And it makes perfect sense that Microsoft Dynamics has created a strategic alliance with Lithium, a community platform vendor. What does this mean? Microsoft...
by Dr. Natalie | Jun 24, 2015 | B2B Customer Success Management, Big Data, CEO, CFO, Chief Revenue Officer, Customer Experience, Customer Success Management, Digital Disruption, Digital Marketing, ecommerce, Leadership, Marketing Optimization, Mobile Commerce, Organizational Change Management, Social Commerce, Social CRM, Social Mobile, Social Selling
In this research, we look at trends to take ordinary experiences and deliver superb experiences that keep brand promises by delivering superb customer experience management across the web, mobile and commerce. Clients should use this document as a source for planning...
by Dr. Natalie | Jun 17, 2015 | Presentation Slides
1. Making Social Customer Care, Great Marketing with HP, Honeywell & Alex and Ani Waladeen Norwood, HP Dane Hartzell, Honeywell Jessica Woodbury, ALEX AND ANI Dr. Natalie Petouhoff, Constellation Research 2. Dr. Natalie Petouhoff Constellation Research Vice...
by Dr. Natalie | Jun 15, 2015 | Big Data, Chief Revenue Officer, CIO, CMO, Conferences, CRM, Customer Experience, Customer Service, Dr. Natalie's Blog
I’m speaking at Salesforce Exact Target’s Connections Conference. And Salesforce has announced their next generation marketing cloud. For more information follow @salesforce, @marketingcloud and #CNX15 on Twitter. With the next generation Journey Builder...
by Dr. Natalie | Jun 15, 2015 | B2B Customer Success Management, CEO, CFO, Chief Revenue Officer, CIO, CMO, Customer Experience, Customer Service, Customer Success Management, Digital Disruption, Digital Marketing, Dr. Natalie's Blog, Leadership, Marketing Optimization, Mobile Commerce, Organizational Change Management, Social CRM
Is your brand following any of these best practices for customer experience management? Find out more at this webinar on 6 steps to superb customer experience management and here’s the research paper on best practices in customer experience management,...