by Dr. Natalie | Oct 31, 2012 | Dr. Natalie's Blog, Marketing Software, Social Analytics, Social PR, Marketing and Advertising, Webinars
Did you know 84-97% of your fans aren’t seeing your Facebook posts? Yep, that’s due to EdgeRank. Facebook admits that the average page only reaches 16-17% of its fans. And data from PageLever shows that pages with millions of fans reach as few as 3% of their...
by Dr. Natalie | Oct 31, 2012 | Dr. Natalie's Blog, ROI of Social Media
Social media has become part of most businesses marketing mix, PR initiatives as well as customer service and product innovation process. Most companies started out with a small initiative and now they want to expand that endeavor. However many businesses thought...
by Dr. Natalie | Oct 30, 2012 | Presentation Slides
1. Value Of Sentiment by @DrNatalie PetouhoffLecturer, Anderson School of Business – UCLA Business Strategist & Consultant Copyright © 2012 @DrNatalie Petouhoff The Social Business Course™ ® © All Rights Reserved 2. A frame of reference… A path to analyze…A...
by Dr. Natalie | Oct 30, 2012 | Dr. Natalie's Blog
Last week, we introduced the 2012 SuperNova Award Semifinalists and looked at 2 of the semifinalists up for the “Next Generation Customer Experience” award. Today, we’ll glimpse 2 semifinalists up for he “Future of Work” award. If you’re...
by Dr. Natalie | Oct 26, 2012 | Customer Experience, Customer Service, Dr. Natalie's Blog
Why OODAing so Important to Social Customer Service? Social Customer Service As a Force Multiplier In keeping with the military theme, integrating Customer Service with social media can become the force multiplier for your business. First, let’s define the term “force...